Role purpose

Turn Acuity Professionals marketing priorities into well-organised campaigns that launch on time, reach the right audiences and generate qualified business conversations. The manager is the day-to-day coordinator and conductor, bringing together internal stakeholders, an independent copywriter and external design teams. This is a practical execution role with a broader recruitment audience than a Head of Marketing appointment.

We are looking for operational sharpness, sound judgement and a strong fit with how Acuity works, rather than a senior title or a large-team leadership background.

Working relationships

- Work with the designated Acuity marketing sponsor and service leaders on priorities, briefs and approvals. HR should confirm the reporting line before advertising.
- Coordinate Vincent, the outsourced independent self-employed copywriter based in Goa, whose work Acuity has seen and found impressive over the past year.
- Brief and coordinate local India design and video suppliers selected through the quotes Devyani is obtaining; work with data and IT colleagues on targeting and CRM. Key responsibilities
- Own the campaign calendar, delivery tracker and deadlines across Corporate Finance 3A and 3B, Silent Crisis, Burgundy, property and other agreed priorities.
- Translate agreed priorities into clear briefs, tasks, owners and schedules; chase dependencies and resolve delivery obstacles early.
- Coordinate copy, design and video production; manage feedback, versions, quality checks and final approvals.
- Help segment prospect databases and coordinate targeted email, LinkedIn,



direct mail and other agreed outreach using approved data and processes.
- Maintain accurate campaign and CRM records; capture responses and route leads promptly to the relevant business team.
- Report weekly on delivery, responses, qualified conversations and follow-up; use results to improve campaigns and repurpose useful content.
- Track supplier scope, quotes and spend against approved budgets, escalating changes before commitments are made.

Role boundaries The manager owns coordination and execution. Acuity leadership sets commercial priorities and approves propositions, budgets and final content. Vincent leads copywriting; selected suppliers provide design and production. The role does not require the candidate to be the senior strategist, lead copywriter or designer.

Candidate profile

Essential strengths

- Evidence of delivering several campaigns or projects at once, with transparent planning, accurate tracking and dependable follow-through.
- Strong written and spoken English, with the confidence to brief suppliers, clarify requirements and follow up with senior colleagues.
- Practical experience with campaign coordination, email or digital marketing, CRM records and spreadsheets or project tools.




- Commercial awareness: understands the difference between publishing content and generating relevant enquiries and conversations.
- Attention to detail in audience lists, copy, links, approvals and reporting; willing to learn unfamiliar services quickly.

Helpful experience

- B2B or professional services marketing, supplier coordination and working with UK-facing teams.
- Indicatively 36 years in campaign delivery, marketing operations, account coordination or a related role. Consider strong candidates outside this range; delivery evidence matters more than years or previous title.

Cultural fit in practice

- Takes ownership, keeps commitments and closes the loop without repeated prompting.
- Works collaboratively with specialists, accepts feedback and communicates calmly and directly.
- Raises problems early, offers practical solutions and asks sensible questions when a brief is unclear.
- Shows curiosity, integrity, discretion and respect for colleagues and clients. Assess these through examples of behaviour, rather than personal similarity.

Success in the first 90 days

- First 30 days: understand the propositions and suppliers; establish one campaign calendar, a briefing process and an approval tracker.
- By 60 days: coordinate agreed priority campaigns through launch, with audience checks, clear lead handover and reliable weekly reporting.
- By 90 days: demonstrate consistent delivery, useful response data and improvements to follow-up, content reuse and supplier coordination.

📌 Marketing Campaign and Operations Manager (Sahibzada Ajit Singh Nagar)
🏢 Acuity Professional
📍 Sahibzada Ajit Singh Nagar