Role Description This is a full time, on-site role based at Meditrina Hospital in Kollam, focusing on marketing and business development for the hospital. The Manager will plan and execute marketing campaigns, community outreach programs, and branding activities to increase patient footfall and strengthen the hospital’s market presence.

Responsibilities include identifying new business opportunities, building and maintaining relationships with referring physicians, corporate clients, and community organizations, and managing partnerships that support growth. The role involves conducting market research, analyzing patient and revenue data, and preparing reports and presentations to support strategic decisions. The Manager will collaborate with clinical and administrative teams to develop service promotion initiatives, oversee digital and offline marketing channels, and ensure consistent, patient-centric messaging.

Qualifications

- Candidates should possess strong marketing and business development skills, including healthcare marketing, brand management, and campaign planning.
- Candidates should possess skills in market research, data analysis,



and reporting to support informed decision-making and growth strategies.
- Candidates should possess relationship management and communication skills to work effectively with physicians, corporate partners, and community stakeholders.
- Candidates should possess proficiency in digital marketing tools and channels, including social media, website content, and online patient engagement.
- Candidates should possess organizational and project management skills to plan, execute, and track multiple initiatives in a fast-paced environment.
- Relevant qualifications such as a bachelor’s or master’s degree in Marketing, Business Administration, Healthcare Management, or a related field are preferred.
- Experience in hospital or healthcare marketing, knowledge of the local market in Kollam or Kerala, and familiarity with multi-specialty hospital operations are beneficial.
- Candidates should demonstrate a patient-centric mindset, ethical approach, and ability to collaborate with clinical and administrative teams.

📌 Manager - Marketing & Business Development (Kollam)
🏢 Meditrina Hospitals
📍 Kollam