Company Description SURFular is building a next-generation B2B platform for the global stone and surface industry, connecting manufacturers, suppliers, architects, designers, fabricators, and buyers in one digital marketplace. The platform streamlines product discovery, sourcing, and collaboration, making it easier for businesses to operate and grow in a complex global market. SURFular’s vision is to become the industry’s digital infrastructure, simplifying global trade and modernizing traditional workflows.

Over time, the company aims to evolve into an AI-powered operating system that enables smarter product discovery, supplier matching, and sourcing decisions. Applicants will join a company focused on innovation, digital transformation, and data-driven solutions for a specialized global industry.

Role Description This is a Freelance work.

The Digital Marketing

Specialist will plan, execute, and optimize digital marketing campaigns across channels such as social media, email, search, and partner platforms to drive brand awareness, website SEO, GEO & AEO and lead generation. Daily responsibilities include managing social media calendars, creating and publishing content, tracking campaign performance,



and preparing regular reports based on web analytics and marketing metrics. The Specialist will monitor industry trends and competitor activity, helping refine SURFular’s positioning within the global stone and surface ecosystem.

Qualifications

- Proven skills in Digital Marketing and Online Marketing, with experience planning and executing multi-channel campaigns.
- Ability to manage Social Media Marketing across platforms, including content planning, publishing, and community engagement.
- Proficiency in Web Analytics tools (e.g., Google Analytics or similar) to measure performance and optimize campaigns.
- Solid Communication skills, including clear written and verbal communication for internal collaboration and external messaging.
- Experience with SEO/SEM basics, marketing automation or CRM tools, and email marketing platforms is beneficial.
- Demonstrated ability to work with cross-functional teams and handle multiple projects in a fast-paced environment.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Interest in B2B marketplaces, SaaS, or the building materials / surfaces industry is a plus.

📌 Digital Marketing Specialist (Jaipur)
🏢 SURFular
📍 Jaipur