Key Responsibilities

1.

Search Engine

Optimization (SEO)

- Develop and implement on-page and off-page SEO strategies.

- Conduct keyword research and competitor analysis.

- Optimize website content, meta titles, descriptions, headings, and URLs.

- Improve website rankings on Google search results.

- Manage technical SEO, website speed, indexing, and backlinks.

- Monitor organic traffic and keyword performance.

- Work with Google Search Console and Google Analytics 4.

2.

Answer Engine

Optimization (AEO)

- Optimize website content for AI-powered search engines and answer engines.

- Improve brand visibility in Google AI Overviews, ChatGPT search, Gemini, and other AI search platforms.

- Create FAQ-based content and question-focused landing pages.

- Implement structured data and schema markup.

- Optimize content for featured snippets and voice search.

- Track brand visibility and citations across AI-driven search platforms.

3.

Google

Ads / PPC Campaign Management

- Plan, create, and manage Google Search, Display, and YouTube campaigns.

- Conduct keyword research and competitor ad analysis.

- Develop compelling ad copies and landing page strategies.

- Manage campaign budgets, bids, and audience targeting.

- Monitor CPC, CTR, conversions, CPA,



and ROAS.

- Optimize campaigns to generate quality leads and improve ROI.

- Prepare regular campaign performance reports.

4.

Website

Management

- Manage and update company websites.

- Upload and optimize website content, blogs, images, and landing pages.

- Coordinate website design, development, and maintenance.

- Ensure mobile responsiveness, website speed, and user experience.

- Identify and resolve basic website SEO and technical issues.

- Monitor website performance and conversion rates.

5.

Social Media

Management

- Manage company social media accounts, including Instagram, Facebook, LinkedIn, and YouTube.

- Develop monthly social media content calendars.

- Create engaging posts, reels, stories, and promotional content.

- Coordinate with graphic designers, video editors, and content creators.

- Write creative captions and relevant hashtags.

- Plan and execute social media campaigns.

- Monitor engagement, followers, reach, and leads.

- Respond to comments, messages, and audience queries.

- Analyze social media performance and prepare reports.

Can Contact on : [email protected]

📌 Digital Marketing Executive (Hyderabad)
🏢 Kamineni Hospitals
📍 Hyderabad