Role Summary

We are looking for a Customer Retention Manager to drive customer engagement, retention, repeat transactions and re-engagement through data-driven and personalised communication strategies across digital channels. The role will focus on improving customer lifecycle engagement, reducing churn and driving business growth through effective CRM campaigns.

Key Responsibilities

- Develop and execute CRM and customer engagement strategies aligned with business objectives.

- Plan and implement targeted campaigns across different stages of the customer lifecycle.

- Manage and optimise customer communication across Push Notifications, SMS, Email, WhatsApp, Messenger and other digital channels.

- Identify the most effective communication channels, frequency and timing for different customer segments.

- Drive customer retention, repeat transactions,



re-engagement and churn reduction through personalised campaigns.

- Continuously improve campaign performance through A/B testing, analysis and optimisation.

- Track and analyse key CRM metrics, including CTR, conversion rates, engagement, retention, churn, repeat transaction rate and campaign ROI.

- Translate campaign insights and customer behaviour data into actionable recommendations.

- Collaborate with cross-functional teams to drive customer engagement, retention and overall business outcomes.

If interested, Pls share your cv at "[email protected]" or at "(phone hidden)"

Thanks akashi

📌 Customer Retention Manager || Birla Fertility & IVF (Gurugram)
🏢 CK Birla Healthcare
📍 Gurugram