Content Producer (Noida)

Content Producer (Noida)

08 Nov
|
SayaCare
|
Noida

08 Nov

SayaCare

Noida

Job Title: Content Producer

Department: Marketing

Location: Onsite -Noida, India

Employment Type: Full-time

Open Positions: 1

Reporting To: Co-Founder / Marketing Lead

Working Days: 6 days a week

Experience Required: Minimum 2 years of experience in content creation, video production, or a related field.

Qualifications: Bachelor’s degree in Media, Communications, Filmmaking, or a related field (preferred).

About the Role

We are looking for a creative, independent, and storytelling-driven Content Producer to create engaging video content for SayaCare across Meta, Google, and other digital platforms.

You will be responsible for taking video ideas from concept to execution. This includes researching topics, developing creative concepts, writing scripts, shooting or creating videos, editing, publishing, and analysing their performance.

You should be someone who can independently turn an idea into an engaging video, experiment with different storytelling styles, and make complex healthcare topics simple and interesting for audiences.

The role requires a combination of creativity, storytelling, video production, editing, and an understanding of audience behaviour.

Our Content Production Process:

Research → Concept → Script → Shoot/Create → Edit → Publish → Analyse → Repeat

Key Responsibilities

- Research & Concept Development

- Research topics, audience interests, trends, and everyday experiences to identify interesting content ideas.
- Understand healthcare and pharmaceutical topics shared by the research team and convert them into engaging content concepts.
- Develop original video ideas based on human behaviour, culture, healthcare, and audience insights.
- Find creative ways to communicate medicine and healthcare-related topics.
- Simplify complex or technical information into relatable stories.

2. Scripting & Storytelling
- Write scripts for short-form and long-form videos.
- Develop engaging openings, hooks, narratives, and storytelling formats.
- Use humour, emotions, real-life situations, and relatable experiences to make content interesting.




- Identify the most suitable storytelling approach and video format for each concept.

3. Video Production
- Independently shoot and produce videos using cameras, mobile phones, or other suitable equipment.
- Create different types of content, including live-action videos, animations, motion graphics, illustrated stories, and mixed-media videos.
- Handle basic production requirements such as framing, lighting, sound, and composition.
- Use available resources creatively to bring ideas to life.

4. Video Editing & Post-Production
- Edit videos using suitable video editing software.
- Add music, sound effects, transitions, graphics, subtitles, and animations wherever required.
- Maintain video quality, pacing, composition, and visual consistency.
- Prepare videos for distribution across different digital platforms.

5. Publishing & Performance Analysis
- Understand video performance across Meta, Google, and organic digital channels.
- Track metrics such as views, engagement, watch time, and audience retention.
- Identify which topics, hooks, formats, and storytelling approaches perform best.
- Use performance insights and feedback to improve future content.

Skills & Responsibilities

- Strong understanding of storytelling, scripting, and video production.
- Ability to independently develop concepts and produce videos from start to finish.
- Working knowledge of editing tools such as Adobe Premiere Pro, After Effects, DaVinci Resolve, or similar software.
- Understanding of shooting techniques, lighting, framing, sound, and composition.
- Knowledge of animation, motion graphics, or other visual storytelling techniques is an advantage.
- Strong creative thinking and an eye for interesting everyday observations.




- Understanding of audience psychology, emotions, and attention.
- Ability to experiment with different content formats and storytelling styles.
- Basic understanding of content analytics and video performance metrics.
- Ability to learn new topics quickly, particularly in medicine and healthcare.
- Strong ownership, time management, and execution skills.

Success metrics & KPI's

- Content Quality: Creativity, relevance, storytelling, and overall production quality.
- Content Output: Number of quality videos produced within defined timelines.
- Audience Retention: Ability to hold audience attention and improve video watch time.
- Content Performance: Views, engagement, reach, and other relevant performance metrics.
- Creative Experimentation: Testing current concepts, hooks, formats, and storytelling approaches.
- Continuous Improvement: Using performance data and feedback to improve future videos.

What we're looking for

We are looking for someone who is creative, curious, independent, and passionate about visual storytelling.

You should be someone who:

- Enjoys observing everyday life and turning interesting observations into creative content.
- Can independently take an idea from concept to final video.
- Understands that good content is not just about editing but also about the idea and story behind it.
- Has a strong visual sense and understands what captures an audience's attention.
- Takes ownership of work without requiring constant instructions.
- Is comfortable experimenting, learning from results, and improving continuously.
- Can work across research, scripting, shooting, editing, and performance analysis.

About the company

SayaCare is a fast-growing e-health company committed to making healthcare simple, affordable, and accessible across India. We combine technology, healthcare, and customer understanding to build products and services that make it easier for people to take care of their health.

At SayaCare, we value ownership, curiosity, teamwork, and continuous learning.

📌 Content Producer (Noida)
🏢 SayaCare
📍 Noida

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