ABOUT LAL SWEETS

Lal Sweets is a growing Indian FMCG company specialising in traditional Indian sweets, snacks and packaged food products. With a focus on authentic taste, product quality and innovation, the company is expanding its presence across Modern Trade, Quick Commerce and other consumer channels.

As part of its next phase of growth, Lal Sweets is launching a new brand initiative focused on building a differentiated presence in the Indian packaged-food market.

ROLE OBJECTIVE The Business Head will lead the end-to-end launch and commercial growth, including business strategy, go-to-market execution, sales, channel development, product commercialisation and supply chain coordination.

The ideal candidate will combine robust FMCG sales experience with an understanding of product launches, Modern Trade, Quick Commerce, distribution economics and business profitability.

KEY RESPONSIBILITIES

1. Business Strategy & Brand Launch: Lead the go-to-market strategy, annual business plans, sales forecasts, brand positioning, and expansion roadmap for House of Lal Sweets.
2. Sales & Channel Development: Drive business growth across Modern Trade and Quick Commerce, managing key accounts such as Blinkit, Zepto, and Swiggy Instamart, including commercial negotiations, listings, and joint business plans.
3. Revenue & Profitability: Own revenue, gross margin, and contribution targets; manage budgets, pricing strategies, trade spends, and channel-wise business performance.
4.



Supply Chain & Commercial Operations: Drive demand forecasting, inventory planning, product availability, replenishment, and fulfilment while minimizing stock ageing, wastage, and operational costs.
5. Product & Market Development: Identify market opportunities, consumer trends, and new product categories; collaborate with R&D;, Quality, and Marketing teams on product innovation, assortment, packaging, and successful launches.
6. Team Leadership & Business Execution: Build and lead a high-performance team, collaborate cross-functionally, establish performance dashboards, and drive business reviews, accountability, and continuous improvement.

ELIGIBILITY CRITERIA

Education

- MBA / PGDM in Marketing, Sales, Operations or Business Management preferred. Candidates with solid, relevant business-building experience may also be considered.

Experience

- 810 years of relevant experience in FMCG, preferably packaged foods, sweets, snacks, confectionery or related categories.
- Proven experience in Modern Trade and Quick Commerce business development.
- Exposure to launching a brand, new product category, business vertical or new market.
- Strong understanding of supply chain operations, demand planning and distribution management.
- Experience managing revenue targets, trade investments, commercial negotiations and profitability.
- Prior team leadership and cross-functional management experience.

📌 Business Head (Bengaluru)
🏢 LAL SWEETS
📍 Bengaluru