Company Description Ivest Group is a growing organization focused on building creative, customer-centered solutions and delivering measurable business impact. The company emphasizes data-driven decision-making, strong client relationships, and long-term value creation. Team members work in a collaborative environment where performance, integrity, and continuous learning are valued.

Ivest

Group supports professional development and encourages individuals to take ownership of their work and contribute to strategic growth.

Role Description The Performance Marketing Specialist is a full-time, on-site role based in Noida. This role is responsible for planning, executing, and optimizing performance marketing campaigns across digital channels to drive qualified leads, conversions, and revenue. Day-to-day tasks include managing paid campaigns (such as search, social, and display), monitoring key metrics, analyzing campaign performance, and preparing regular reports and insights.

The specialist will collaborate with sales, marketing, and customer service teams to align campaigns with business goals, refine targeting and messaging, and improve overall customer acquisition and retention.



This role also involves conducting market and competitor analysis to identify new opportunities and recommending data-backed strategies for continuous improvement.

Qualifications

- Candidates should possess strong Communication and Customer Service skills to engage effectively with internal stakeholders and external clients.
- Candidates should possess Market Research and Marketing Strategy skills to design data-driven campaigns and identify growth opportunities.
- Candidates should possess Sales-related skills and understanding of sales processes to align performance marketing initiatives with revenue goals.
- Candidates should possess analytical and quantitative skills, including proficiency with performance marketing tools, reporting dashboards, and basic data analysis.
- Relevant experience in performance marketing, digital advertising platforms (e.g., Google Ads, Meta Ads), and campaign optimization is highly beneficial.
- A bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience, is preferred.
- Ability to work on-site in Noida, manage multiple projects, and adapt to a fast-paced, results-oriented environment.

📌 Performance Marketing Specialist (Noida)
🏢 Ivest Group
📍 Noida