Regional Marketing Executive – Healthcare Camps

Experience: 3–5 Years | Industry: Healthcare / IVF

Key Responsibilities

Plan and execute monthly healthcare camps across assigned centres.
Drive local BTL activities including societies, corporate tie-ups, and community events.
Develop partnerships with women’s groups, diagnostic centres, pharmacies, and local organisations.
Set explicit objectives and track footfall, leads, walk-ins, and camp performance.
Coordinate with centre teams to ensure timely and quality execution.
Identify, negotiate, and manage local vendors and marketing costs.
Compare local and HQ vendor rates and ensure cost transparency.
Prepare regular marketing activity and performance reports.

Qualifications

Bachelor’s degree in Marketing or related field.
3–5 years of marketing experience; healthcare preferred.
Solid communication, coordination, negotiation, and analytical skills.
Ability to manage multiple campaigns with attention to detail.
Key Skills: Healthcare Marketing | BTL Marketing | Healthcare Camps | Local Marketing | Vendor Management | Lead Generation | CamP

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