Purpose: To hire a strategic marketing skilled responsible for building Credstone's institutional brand, market credibility, founder visibility and industry relationships. This is not a graphic design or performance marketing role. The focus is long -term reputation, thought leadership and execution.

Ideal Profile:
10+ years of experience in B2B financial services, banking, NBFC, consulting, ratings, capital markets or wealth management.
Excellent written and verbal communication.
Highly organised, proactive and execution -oriented.
Robust networking and relationship -building ability.
Strategic thinker who enjoys building brands and coordinating multiple stakeholders.

Core Responsibilities:
Develop and execute the annual brand strategy and marketing calendar.
Drive founder branding through LinkedIn, articles, interviews, podcasts, speaking engagements and awards.
Manage PR agencies and relationships with journalists,



financial media and industry publications.
Coordinate production of articles, whitepapers, newsletters, research reports and presentations.
Build and maintain institutional databases (banks, NBFCs, CFOs, merchant bankers, PE/VC, CAs, CSs, listed companies, IPO companies, associations).
Execute email campaigns, physical mailers, gifting, research distribution and outreach.
Organise webinars, CFO roundtables, client events and industry knowledge sessions.
Develop partnerships with industry bodies, chambers, universities and skilled associations.
Track marketing analytics, media mentions, website performance and brand visibility.
Monitor competitors (CRISIL, CARE, ICRA, India Ratings, Acuit, Brickwork, Infomerics) and submit a monthly intelligence report.

📌 Marketing, Pr & Strategic Communications Professional Noida
🏢 Credstone Ratings
📍 Noida