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We are looking for a agile and data-driven Retention Marketing (Sr Executive / AM)to drive customer retention, repeat purchases, and long-term customer value. This role focuses on leveraging data, personalization, and omnichannel engagement strategies to build meaningful relationships with customers and enhance conversion across multiple touchpoints.

Key Responsibilities
Own and manage the CRM and retention strategy across Email, WhatsApp, Push Notifications, and SMS channels.
Design and implement personalized customer journeys based on customer behaviour, lifecycle stages, and insights.
Integrate online and offline customer data to deliver seamless omnichannel experiences.
Analyze customer data to monitor retention, churn rate, customer lifetime value (CLV), and funnel performance.




Identify opportunities to improve repeat purchases and customer engagement through targeted campaigns.
Generate and present actionable insights and performance reports using tools such as GA4, Shopify Analytics, and Firebase.
Collaborate with marketing, product, and customer experience teams to optimize CRM campaigns and improve conversion rates.

Candidate Requirements:
Robust understanding of CRM platforms and omnichannel customer journeys.
Experience working with customer data, segmentation, and personalization strategies.
Hands-on experience with GA4, Shopify Analytics, Firebase, or similar analytics tools.
A data-driven mindset with robust analytical and problem-solving abilities. Excellent communication and collaboration skills

📌 Retention Marketing Specialist Mumbai (India)
🏢 Tyaani Jewellery
📍 India