08 Nov
|
ThePlanetsoft
|
India
08 Nov
ThePlanetsoft
India
Job Summary
We are hiring Shopify developers, designers and ecommerce specialists. Find your role and apply in a few minutes.
About the role
Role Overview
We are looking for a result-oriented ASO Paid Ads Specialist with solid hands-on experience in app organic growth and paid user acquisition campaigns. The ideal candidate should be capable of improving app rankings, increasing organic installs, and scaling app growth through high-performing paid campaigns.
Key Responsibilities
Plan and execute App Store Optimization (ASO) strategies for Android iOS apps
Improve app organic growth through keyword optimization, metadata updates, and competitor analysis
Manage and optimize paid campaigns on Meta Ads, Google Ads, and Apple Search Ads
Monitor app rankings, installs, retention, and conversion performance
Conduct keyword research and optimize app titles, descriptions, and creatives
Perform A/B testing on screenshots, app creatives, ad copies, and targeting
Analyze campaign and app performance using analytics tools
Work on user acquisition, retention, and app scaling strategies
Coordinate with design and development teams for app growth initiatives
Prepare performance reports and optimization recommendations
Requirements
1+ years of experience in ASO and Paid Ads
Solid understanding of App Store Optimization techniques
Hands-on experience with Meta Ads and Google Ads campaigns
Experience in driving app organic growth and paid installs
Knowledge of ASO tools like Sensor Tower, AppTweak, App Annie, etc.
Familiarity with Firebase, Google Analytics, AppsFlyer, or similar tools
Understanding of audience targeting, campaign scaling, and conversion optimization
Solid analytical and problem-solving skills
Experience with mobile apps and app marketing campaigns preferred
Interested in this role. Send your details and CV; HR gets back to you if your profile matches.
Job Type
Full time
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Aso Specialist Recruitment Portal Ahmedabad (India)
🏢 ThePlanetsoft
📍 India