Trade Marketing Executive

Company: myG
Job Location: Kollam & Thiruvananthapuram
Department: Trade Marketing
Experience: Freshers / 0–1 Year
Qualification: MBA in Marketing (Freshers Preferred)
Employment Type: Full-time

About the Role

myG is hiring a motivated and result-oriented Trade Marketing Cluster Executive to manage and support store-level marketing performance across the Kollam and Thiruvananthapuram regions.

The role involves analysing sales performance, identifying business growth prospects, monitoring competitor activities and coordinating the execution of marketing campaigns across assigned stores.

Key Responsibilities
Track daily and weekly sales performance of stores within the assigned cluster.
Analyse category-wise sales trends and identify opportunities for business growth.
Identify stores experiencing sales decline and prepare improvement action plans.
Conduct market visits and competitor analysis to understand local market trends.
Monitor competitor pricing, offers, promotions and recent store openings.
Plan and coordinate local marketing campaigns, festival promotions, finance melas and store anniversary activities.
Ensure effective implementation of branding,



visual merchandising and promotional activities.
Support store teams in improving customer engagement and store footfall.
Monitor campaign execution and collect photo-based reports.
Prepare weekly performance reports and market intelligence updates.
Travel regularly across Kollam and Thiruvananthapuram for store visits and marketing activities.

Requirements & Skills
MBA in Marketing (Freshers are encouraged to apply).
Good analytical and data interpretation skills.
Working knowledge of MS Excel and PowerPoint.
Robust communication and interpersonal skills.
Good understanding of marketing and sales concepts.
Problem-solving and coordination abilities.
Willingness to travel frequently within the assigned region.

Why Join myG?
Gain practical experience in retail and trade marketing.
Work on real-time marketing campaigns and business performance analysis.
Develop professional skills and grow your career with myG.

Benefits:
Cell phone reimbursement
Health insurance
Paid time off
Provident Fund

Work Location: In person

📌 Trade Marketing Executive Kollam
🏢 MYG INDIA PRIVATE
📍 Kollam