08 Nov
|
Pankaj Badhouria Culinary Academy
|
India
08 Nov
Pankaj Badhouria Culinary Academy
India
We are looking for a creative and responsible Digital Marketer Executive with minimum 1 year of experience to manage and grow our online presence.
If you understand social media trends, content creation, and student engagement strategies — this role is for you
About the Role
As a Digital Marketing Executive, you will be responsible for building and strengthening our academy’s digital presence. You will promote our culinary courses, workshops, events, and student achievements through various online platforms while creating engaging content that reflects the quality and creativity of our institute
Roles & Responsibilities
Social Media Management
Handle Instagram, Facebook, and other platforms daily
Plan and schedule posts (reels, stories, carousels, event updates)
Reply to comments and DMs professionally
Increase followers and engagement organically
Content Creation
Create attractive posts about:
Student practical sessions
Chef demonstrations
Workshops & masterclasses
Admission announcements
Write explicit and engaging captions
Coordinate with faculty to capture photos/videos during classes
Paid Advertising
Run and manage Meta (Facebook/Instagram) ads
Generate quality leads for courses and workshops
Monitor ad performance and improve results Lead Management
Collect leads from ads and social media
Share leads with the admission team
Maintain proper lead data records
Basic SEO & Online Visibility
Help improve Google presence
Update course details online
Ensure academy information is accurate on digital platforms
Performance Tracking
Track reach, engagement, and lead generation
Share monthly performance reports
Required Skills :
Minimum 1 year of experience in digital marketing
Knowledge of Instagram, Facebook & Meta Ads
Basic understanding of Canva or similar tools
Valuable communication skills
Interest in food, bakery, or culinary field is a plus
Ability to work independently and take responsibility
Pay: ₹12,000.00 - ₹15,000.00 per month
Perks :
Food provided
Work Location: In person
📌 Digital Marketing Executive Lucknow (India)
🏢 Pankaj Badhouria Culinary Academy
📍 India