Job Description: Digital Marketing Specialist
Location: Ranchi, Jharkhand
Experience: Minimum 3 years (mandatory)
Salary: ₹25,000–₹40,000 per month, based on previous salary, experience, and skills
Joining: Immediate joiners preferred
Job Summary
We are looking for an experienced Digital Marketing Specialist with robust hands-on expertise in Google Ads and Meta Ads to manage paid campaigns, generate quality leads, optimize performance, and drive business growth.
Key Responsibilities
Plan, execute, and optimize Google Ads and Meta Ads campaigns.
Manage lead generation campaigns and improve lead quality and conversion rates.
Monitor campaign performance, budgets, CPL, ROI, and other key metrics.
Conduct audience research, keyword research, A/B testing, and retargeting.
Analyze campaign data and prepare regular performance reports.
Coordinate with the sales and admissions teams to improve lead conversion.
Manage campaign tracking, pixels, and conversion measurement.
Required Skills
Minimum 3 years of hands-on digital marketing experience is compulsory.
Solid practical experience in Google Ads and Meta Ads.
Expertise in paid advertising, lead generation, campaign optimization, and performance analytics.
Good understanding of Google Analytics, conversion tracking, and reporting.
Additional Advantage:
Experience with LinkedIn Ads and Snapchat Ads.
Prior experience in the education industry, particularly education marketing, admissions, or student lead generation, will be a robust advantage.
Who Should Apply?
Candidates who are performance-driven, analytical, skilled in paid advertising, and available to join immediately.
Interested candidates can share their updated CV along with details of their current/previous salary, expected salary, and notice period.
📌 Digital Marketing Specialist Ranchi (India)
🏢 d'NOTES
📍 India