09 Nov
|
Navi
|
Bengaluru
About Navi At Navi, our mission is to simplify finance for a billion people, through technology-first products built at scale.
Founded in 2018 by Sachin Bansal and Ankit Agarwal, Navi has grown rapidly across Loans, UPI, Insurance, Mutual Funds and Digital Gold – building products designed around speed, simplicity and customer experience.
Today, millions of customers use Navi for experiences like instant personal loans, fully digital home loan sanctions within minutes, low-cost mutual funds, instant credit lines in minutes and one of India's fastest-growing UPI platforms.
People here are trusted to solve problems, make decisions and drive outcomes that directly shape the products and experiences used by millions of customers every day.
Where Great Talent Builds Together
We take pride in building high talent-density teams where ambitious people learn from one another every day. The Marketing team at Navi drives user acquisition and retention by building a strong, differentiated brand presence and running data-driven campaigns. Beyond performance marketing and targeted messaging, the team creates impactful brand campaigns, builds strategic partnerships, and leverages social media to connect with audiences. Conceptualise, plan and execute social first campaigns and content initiatives that drive awareness, consideration and brand preference.
Write compelling scripts, captions, copies and creative briefs for social media content across formats. Constantly experiment with new content formats, creative approaches, hooks and storytelling techniques. Have a strong understanding of platforms like Instagram, Facebook, YouTube, ShareChat, Moj and emerging social platforms.
Identify opportunities to make Navi part of relevant conversations while ensuring brand relevance.
Collaborate with influencers, creators,
production partners and external agencies to develop social media IPs and campaigns. Track and analyse content and campaign performance across platforms. Translate data into actionable insights and use them to make informed content decisions.
Work closely with internal teams, designers, video editors, product and marketing stakeholders to ensure smooth execution and consistency in communication.
Maintain content calendars, manage timelines and take ownership of deliverables from ideation to publishing. Bachelor's degree in Business Administration, Marketing, Communications or a related field. An MBA or equivalent qualification is a plus.
- 3–4 years of hands-on social media marketing experience, preferably with a consumer tech, fintech or D2C brand.
- Strong understanding of storytelling, content strategy and the nuances of different social media platforms.
- Proven experience in conceptualising and executing social media campaigns, with demonstrated impact on reach, engagement, audience growth or brand awareness.
- Comfortable working in a fast paced environment, managing multiple projects and collaborating with cross-functional teams.
Beyond work, teams come together through sports, celebrations, offsites, music jams, team outings and many more shared experiences that make the journey exciting and memorable.
We believe people do their best work when they feel supported, through flexible leave policies, robust health and wellness benefits, free financial, legal and medical consultations, ESOPs and a workplace designed for both productivity and well-being.
Whether it's the sports turf, gym, focus zone or nap rooms, the campus is built to make everyday work more enjoyable.
If solving meaningful problems, building at scale and growing alongside ambitious teams excites you,
📌 SOCIAL MEDIA ASSISTANT - MARKETING (Bengaluru)
🏢 Navi
📍 Bengaluru