Inside Sales Executive – Lead Conversion

Company: HNS Gold Pvt. Ltd.

Location: New Town, Kolkata, West Bengal

Workplace Type: On-site

Employment Type: Full-time, Permanent

Experience: 1–4 Years

Department: Sales & Business Development

About the Company

HNS Gold Pvt. Ltd. is a growing gold and silver buying company operating across multiple locations in India. We offer customers professional gold and silver valuation, transparent buying processes, and convenient payment solutions.

We are expanding our Lead Management team at our New Town, Kolkata office and are seeking experienced Inside Sales Executives who can effectively manage customer enquiries and drive business conversions.

About the Role

The Inside Sales Executive will be responsible for managing inbound enquiries generated through Google Ads, Facebook, Instagram, WhatsApp, and the company website.

The primary objective is to convert digital marketing enquiries into confirmed branch appointments, actual customer walk-ins, and successful business transactions through effective communication, consistent follow-up, and sales closing skills.

Key Responsibilities

- Handle inbound and outbound customer calls related to gold buying, silver buying, and gold loan settlement services.
- Contact newly generated digital marketing leads promptly and understand customer requirements.
- Qualify prospective customers based on their requirements, location, and interest.
- Convert qualified enquiries into confirmed appointments at HNS Gold branches.
- Follow up with prospective customers to ensure actual branch visits.
- Explain company services, address customer concerns, and handle sales objections professionally.
- Coordinate with Branch Managers to facilitate customer visits and business closures.




- Re-engage interested customers, pending enquiries, and missed appointments.
- Maintain accurate customer records, follow-up details, and lead statuses in CRM.
- Track appointments, customer walk-ins, and completed transactions.
- Work towards assigned daily and monthly lead conversion and business performance targets.

Qualifications & Experience
- Bachelor's degree in any discipline preferred.
- 1–4 years of experience in Inside Sales, Telesales, Lead Conversion, or Customer Acquisition.
- Experience managing inbound enquiries and outbound sales calls.
- Strong customer engagement, negotiation, and sales closing skills.
- Proficiency in Bengali and Hindi for customer communication; working knowledge of English preferred.
- Familiarity with CRM software and basic computer applications.
- Experience in Banking, NBFC, Gold Loan, Insurance, Financial Services, or similar customer-facing sales roles is an advantage.
- Ability to manage multiple leads, prioritize follow-ups, and work towards measurable targets.

Key Performance Expectations
- Timely response to recent customer enquiries.
- Effective conversion of leads into confirmed branch appointments.
- Consistent generation of actual branch walk-ins.
- Improvement in lead-to-business conversion rates.
- Accurate CRM updates and timely customer follow-ups.
- Effective coordination with branch teams to support transaction closures.

How to Apply

Interested candidates with relevant Inside Sales, Telesales, or Lead Conversion experience are encouraged to apply through LinkedIn.

Work Location: New Town, Kolkata

Work Arrangement: Full-time, On-site

HNS Gold Pvt. Ltd. welcomes applications from qualified candidates with the skills and experience relevant to this position.

📌 Inside Sales Specialist (Kolkata Metropolitan Area)
🏢 HNS GOLD
📍 Kolkata Metropolitan Area