Company Description Bubz Functional Beverages Private Limited is a new-age beverage company focused on building India’s next generation of better-for-you sodas. Its flagship brand, Bubz, offers “Real Soda. Unreal Benefits.” with each 250ml slim can delivering 6g of prebiotic fiber for gut health, zero added sugar, no preservatives, and no artificial colors, and under 15 calories per can. Naturally sweetened with monk fruit, Bubz is tailored for conscious consumers such as Gen Z, young professionals, fitness enthusiasts, and anyone seeking smarter beverage choices without sacrificing taste or lifestyle appeal. The brand currently offers four flavors—Classic Cola, Lemon Lime, Citrus Orange, and Strawberry—and follows a D2C, quick commerce, and modern trade strategy to reach consumers where they already shop. Bubz aims to make functional beverages mainstream in India with drinks that feel cool, social, and aspirational, without compromises or gimmicks.

Role Description This is a full-time, in office role based in Mumbai for a Social Media & Content Manager — End-to-End Creator. The role involves owning the brand’s social media presence across platforms, including planning content calendars, creating original photo/video content, writing engaging copy, and publishing posts in line with the brand voice. The Social Media & Content Manager will monitor trends, manage community interactions, respond to comments and messages, and collaborate with internal teams to align content with campaigns, product launches, and performance marketing goals.



Day-to-day responsibilities include ideating and producing end-to-end content (from concept to final asset), coordinating with designers, photographers, and agencies when needed, and analyzing performance metrics to optimize reach, engagement, and conversions. The role also includes supporting influencer collaborations, partnerships, and brand storytelling to strengthen Bubz’s positioning as a modern, aspirational functional soda brand.

Qualifications

- Candidates should possess strong social media management skills, including platform handling (Instagram, YouTube, Snapchat, LinkedIn, etc.), content calendar planning, and community management.
- Candidates should possess content creation skills such as copywriting, storytelling, basic design, and end-to-end production of photo and video content (shooting, editing, and publishing).
- Candidates should possess digital and performance marketing skills, including understanding of campaign objectives, audience targeting, and collaboration with performance marketers for content that drives traffic and conversions.
- Candidates should possess brand and communication skills, including a clear grasp of tone of voice, visual identity, and the ability to translate brand positioning into compelling narratives.
- Candidates should possess analytical skills, including the ability to interpret social media metrics, track KPIs, and refine content strategies based on data-driven insights.
- Relevant qualifications such as a bachelor’s

📌 Social Media & Content Manager — End-to-End Creator (Mumbai)
🏢 Bubz functional beverages private
📍 Mumbai