Objectives To ensure business performance of territory by efficient demand generation activities and demonstrating commercial excellence. Main Tasks 1) Ensure achievement of territory sales targets.
- Prepare activity charter for the month.
- Monthly sales activity planning: Channel partners, Retailers and Associates
- Monthly collection planning with channel partners
2) Demand Generation
- Monthly demand generation activity planning: Database villages and Channel partners/ retailers and their farmers.
- Market Development Activities implementation
- Conduct Farmer Meetings, Field Days and demonstrations
- Create testimonial farmers
- Organize key crop campaigns