Jewelry Industry Background Preferred

Key Responsibilities

Develop and execute 360-degree digital marketing roadmaps aligned with seasonal retail spikes like weddings and festivals.

Manage high-scale ad budgets across Meta, Google, and programmatic channels, optimizing for ROAS (Return on Ad Spend) and customer acquisition cost.

Oversee visual direction, editorial calendars, and high-end asset creation (photography, short-form video) that accurately reflect product craftsmanship and brand legacy.

Optimize website product listings, local discovery, and search rankings for high-intent keywords like diamond or gold collections.

Drive retention, loyalty programs, and personalized communication through email and CRM platforms.

Track traffic, conversion metrics,



and omnichannel attribution to generate data-backed performance reports for management.

Qualifications & Requirements

2+ years of digital marketing experience, with a distinct preference for luxury retail, fashion, or the jewelry sector.

Good to have proficiency of Google Analytics, Meta Ads Manager, SEO/SEM toolsets, and CRM software (e.g., Salesforce, Mailchimp).

Exceptional aesthetic sensibilities, sharp attention to detail, robust leadership, and an understanding of high-end consumer psychology.

📌 Digital Marketing Specialist (Pune)
🏢 N.W Shamsett Jewellers
📍 Pune