Responsibilities

• Actively contribute to the social content calendar end to end: planning, drafting, scheduling, and publishing

• Develop and pitch channel strategies, campaign ideas, and content formats, then execute them

• Turn firm expertise (service lines, events, thought leadership) into engaging social content

• Track performance and report on it monthly, with recommendations, not just numbers

• Partner with US marketing on campaigns, events, and executive social presence

• Use AI tools to speed up drafting, repurposing, and reporting, with solid editorial judgment on the output

• Spot trends and opportunities and act on them without waiting to be asked

Requirements

• 4 to 6 years in social media marketing, with executing the strategy

• B2B experience required; professional services, SaaS,



or financial services strongly preferred

• Deep knowledge of LinkedIn for B2B: organic content, executive presence, and analytics

• A portfolio or examples showing work you conceived and led, with measurable results

• Strong written English suited to a US professional audience

• Experience with a social management platform (we use Hootsuite) and comfort learning our stack

• Comfort working with US Pacific time overlap for a set window each day

• A track record of working independently with a remote manager

• Experience supporting executives or partners with their personal social presence

📌 Senior Social Media Specialist (Ahmedabad)
🏢 Armanino
📍 Ahmedabad