Content & Social Media Manager

Location: Kolkata (Work from Office)

Company: Discov Accessories

Employment Type: Full-time

Role: Social Media Manager

About Discov

Discov is a fast-growing D2C fashion accessories brand. We design and sell premium jewellery, handbags, belts, and fashion accessories through our website and social platforms, with a strong focus on storytelling, community building, and content-led growth.

Role Overview

We are scaling up and expanding our team, looking at self-motivated individuals who can lead a team.

We are looking for a creative, data-driven, and execution-focused individual.

You will get the scope to work with the team and build one of India's fastest-growing fashion accessory brands through compelling content, strong community engagement, and trend-driven campaigns.

Key Responsibilities

Social Media

- Instagram, Facebook, Pinterest, YouTube Shorts and future platforms.
- Create monthly content calendars.
- Build campaigns to increase reach, engagement and followers.
- Track competitors and emerging trends in fashion and social media.

Content

- Ideate reels, carousels, stories and static posts.
- Coordinate with graphic designers, video editors.
- Write captions that reflect Discov's premium yet approachable brand voice.
- Ensure consistent visual identity across all platforms.

Campaign Execution

- Plan launches for new collections.
- Execute festive and seasonal campaigns.
- Drive UGC (User Generated Content) initiatives.





Influencer & Creator Marketing

- Explore and coordinate collaboration campaigns.
- Track campaign performance and content delivery.
- Build long-term creator relationships.

Qualifications

- Strong skills in Social Media Marketing to manage platforms, grow audiences, and improve content performance.
- Ability to develop and implement Content Strategy tailored to brand goals, target audience, and platform best practices.
- Excellent Communication skills, including clear written communication, visual storytelling collaboration, and community management.
- 1–3 years of experience in social media or digital marketing, preferably in fashion, lifestyle, or consumer brands.
- Familiarity with social media tools (e.g., Meta Business Suite, Instagram analytics, scheduling tools) and basic understanding of performance metrics.
- Creative mindset with a strong sense of aesthetics and understanding of contemporary fashion and accessories trends.

Skills

- Strong understanding of Instagram.
- Expertise in Reels strategy.
- Trend spotting.
- Social media shoot planning, coordination, execution
- Passionate about fashion and accessories.
- Highly creative with solid aesthetic sense.
- Self-driven and execution-oriented.
- Comfortable working in a startup environment.

Want to grow your career with a fast growing fashion startup - apply in LinkedIn / email us at [email protected]

📌 Social Media Marketing Manager (Kolkata)
🏢 Discov Accessories
📍 Kolkata