About V-Rich Natural Products Pvt. Ltd.
V-Rich Natural Products Pvt. Ltd. is a clean-label dairy and natural foods company focused on bringing quality products to customers through a farm-to-fork approach. With a portfolio of 50+ SKUs across dairy, condiments and specialty food products, the company serves a range of consumer and food-service needs.
Its portfolio includes dairy products, ghee, yogurt under Yogurt Alley, cream cheese, and other natural food offerings. Guided by the philosophy “Purity the Default Standard,” V-Rich is committed to making quality and purity central to its products.
About the Role
We are looking for an energetic, proactive, and target-oriented HoReCa Field Sales Executive to expand V-Rich's business across Hyderabad. The role involves developing relationships with hotels, restaurants, cafés, bakeries, cloud kitchens and catering businesses, promoting V-Rich products, acquiring current customers and driving repeat orders.
Key Responsibilities
· Identify and acquire new customers across the HoReCa segment, including hotels, restaurants, cafés, bakeries and cloud kitchens.
· Conduct regular field visits, generate leads, and convert prospects into active customers.
· Promote V-Rich products, including dairy products, ghee, yogurt, cream cheese and other food products.
· Build and maintain relationships with chefs, purchase managers, restaurant owners and business decision-makers.
· Conduct product sampling and demonstrations for prospective customers.
· Follow up on enquiries, quotations and orders, and support repeat business.
· Achieve monthly sales, revenue and customer-acquisition targets.
· Track competitor activities, customer feedback and market opportunities.
· Coordinate with internal teams to support order processing and timely delivery.
Required Skills & Competencies
· Strong communication, presentation, and negotiation skills.
· Ability to generate leads and develop business through field visits.
· Customer relationship management and follow-up skills.
· Target-driven, self-motivated, and comfortable working independently.
· Good understanding of the Hyderabad market and HoReCa customer segments.
· Basic knowledge of MS Excel and CRM tools.
Qualification & Experience
· Any graduate; BBA or B.Com is preferred.
· 1–4 years of experience in FMCG, food, dairy, hospitality supply or HoReCa sales.
· Experience in customer acquisition and field sales is preferred.
· A two-wheeler and a valid driving licence are preferred.
Key Performance Indicators (KPIs)
· New customer acquisition and active customer growth.
· Monthly sales revenue and sales volume.
· Productive field visits and qualified leads generated.
· Repeat orders and customer retention.
· Payment follow-up and collection support, where applicable.
Interested candidates: Please share your updated resume with the V-Rich HR team.
[email protected]
📌 HoReCa Field Sales Executive (Hyderabad)
🏢 V-Rich Natural Products
📍 Hyderabad