Graphic Designer & Artist

Department: Creative & Design

Company: Magsmen Brand Consultants

Experience: Fresher to 1 year

Employment Type: Full-time

Location: Guntur / Hyderabad

About Magsmen

Magsmen is a brand consulting firm working with businesses across different industries to build distinctive brands. Our work involves brand strategy, visual identity, packaging design and brand communication.

We are looking for a Graphic Designer & Artist who has a natural interest in drawing, sketching, illustration, colours and visual creativity. The candidate will work closely with our brand strategy and creative teams to develop visual concepts, particularly for product packaging and consumer brands.

Role Overview The Graphic Designer & Artist will be responsible for converting creative ideas and brand concepts into visual designs. The role requires a combination of artistic ability, creative thinking and an understanding of graphic design fundamentals.

We are particularly interested in candidates who enjoy hand-drawn illustrations, understand colour combinations and have an eye for creating visually attractive artwork. The candidate should be interested in exploring different artistic styles and applying them to commercial design requirements.

Packaging design will be the primary area of responsibility, with opportunities to work on brand identity, illustrations, print designs and other creative projects.

Key Responsibilities

- Packaging Design & Artwork

Develop creative packaging concepts for food, FMCG, agricultural products, lifestyle products and other consumer categories.

Create packaging layouts, visual compositions, illustrations and artwork based on brand requirements.

Work on product labels, cartons, wrappers, pouches, boxes and other packaging formats.

Understand how artwork, typography, colours and illustrations contribute to product appeal and shelf visibility.

Prepare packaging mockups and presentation-ready designs.

Assist in preparing print-ready artwork based on production and printing specifications.

- Sketching & Illustration

Create hand-drawn sketches, illustrations and visual concepts for packaging and brand communication.

Develop original artwork inspired by product categories, cultural elements, nature, food, agriculture and everyday experiences.

Convert rough ideas, references and creative briefs into visual illustrations.

Experiment with different illustration styles, including pencil sketches,



line art, vector illustrations, digital painting and traditional art styles.

Develop creative patterns, motifs, icons and decorative elements for packaging.

- Colour Understanding & Visual Aesthetics

Demonstrate a good understanding of colour theory, colour combinations and visual balance.

Experiment with vibrant, contrasting and complementary colour palettes.

Understand how colours influence product perception and consumer attention.

Develop suitable colour palettes based on the brand personality, product category and target audience.

Maintain consistency in colours and visual language across different packaging SKUs.

- Graphic Design & Creative Execution

Create graphic compositions, layouts, typography treatments and visual assets.

Work on brand identity applications, marketing creatives, brochures, catalogues and other design requirements.

Use typography, illustrations, textures and graphic elements effectively.

Adapt creative concepts across different formats and dimensions.

Maintain visual consistency across brand communication materials.

- Research & Creative Exploration

Research packaging trends, illustration styles, colours and visual references.

Explore creative approaches followed by Indian and international brands.

Study product categories and understand the visual expectations of their consumers.

Present multiple creative directions when required.

Continuously experiment with new design techniques and artistic approaches.

- Collaboration & Execution

Work closely with brand strategists, creative designers and project teams.

Understand design briefs and translate them into appropriate visual outputs.

Accept feedback and make design improvements based on project requirements.

Maintain organised design files and follow internal project timelines.

Coordinate with the team during artwork finalisation and packaging production.

Required Skills & Competencies A strong interest in drawing, sketching, illustration and visual arts.

Positive understanding of colours,



colour combinations and visual aesthetics.

Creative thinking and the ability to develop original visual concepts.

Basic knowledge of graphic design principles, composition and typography.

Working knowledge of Adobe Illustrator and Adobe Photoshop.

Interest in packaging design and print-based communication.

Ability to understand creative briefs and work with references.

Attention to detail and willingness to learn new design techniques.

Good communication skills and the ability to work collaboratively.

Preferred Educational Background

Candidates pursuing or having completed education in Fine Arts, Applied Arts, Visual Communication, Graphic Design, Illustration or related creative disciplines are preferred.

Freshers with strong artistic portfolios are encouraged to apply.

Software Knowledge

Adobe Illustrator.

Adobe Photoshop.

CorelDRAW knowledge will be an added advantage.

Basic knowledge of Adobe InDesign or other illustration tools will be an advantage.

Knowledge of digital drawing tools and tablets is preferred, but not compulsory.

What We Expect From the Candidate

We are looking for someone who enjoys creating things from scratch and has an artistic approach towards design.

The candidate should be comfortable experimenting with colours, exploring illustration styles and developing visual concepts. We value original thinking, curiosity and the willingness to learn over years of professional experience.

A candidate with excellent sketching ability and a strong understanding of colours, even with limited software knowledge, will be considered.

Experience & Eligibility

Freshers and candidates with up to one year of experience can apply.

Candidates must submit a portfolio showcasing their artistic and design capabilities.

Hand-drawn sketches, paintings, illustrations, college assignments and personal creative projects are welcome.

Portfolio Requirements

Candidates are expected to share samples of their work, preferably covering:

Hand-drawn sketches and illustrations.

Colour combinations and artwork experiments.

Digital illustrations or vector artwork.

Packaging concepts or product label designs, if available.

Creative compositions, paintings or other original artwork.

Note: A professional packaging portfolio is not mandatory for freshers. We are interested in understanding the candidate’s artistic ability and creative potential.

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