Hiring for our Client | Paid Marketing Specialist Location: Ulsoor, Bengaluru
Employment Type: Full time
Experience: 4+ Years
We are hiring a Paid Marketing Specialist for one of our clients in the health and wellness sector.

This role is responsible for driving efficient and scalable growth through paid marketing. You will own end-to-end performance marketing across key channels such as Meta and Google—scaling high-performing campaigns, eliminating inefficiencies, and continuously improving results through structured experimentation and data-driven decision-making.
Key Responsibilities Performance Marketing & Channel Management
Meta Ads (Facebook, Instagram)
Google Ads (Search, Display, YouTube)
Allocate and optimize budgets based on performance data
Identify high-performing campaigns, creatives, and audiences
Creative Strategy Collaboration
Partner with creative teams to test messaging, hooks, and formats
Optimize creatives to improve CTR and conversion rates
Leverage creative insights as a key growth driver
Optimize the full funnel to improve conversion rates and user experience




Experimentation & Testing
Develop and execute structured A/B testing strategies across:Creatives
Data Analysis & Reporting
Drive decisions based on performance data
Manage ad fatigue and creative refresh cycles
Avoid short-term tactics that negatively impact performance
Required Skills & Experience

- 4+ years of experience in Performance Marketing (preferably D2C/e-commerce)
- Hands-on expertise in:Meta Ads (Facebook, Instagram)
- Google Ads (Search, Display, YouTube)
- Experience in D2C, e-commerce, or consumer brands

Experience with landing page or funnel optimization

Clear identification of performance gaps and opportunities
Consistent growth in paid revenue
Strong collaboration with creative and CRO teams

Consistent improvement in performance metrics

Data-driven decision-maker
Strong hands-on experience with: Meta Ads, Google Ads
Experience in D2C, e-commerce, or consumer brands
Experience with landing page or funnel optimisation

📌 Marketing Co-ordinator - Full-time (Bengaluru)
🏢 Recruvento
📍 Bengaluru