Job Overview

We are looking for a creative and experienced Social Media Content Creator & Digital Marketing Executive to independently manage the company's complete social media presence, create engaging content, produce promotional videos, and execute digital marketing campaigns to increase brand awareness, customer engagement, and sales enquiries.

Key Responsibilities

1. Social Media Management

- Manage all company social media platforms, including Instagram, Facebook, YouTube, LinkedIn, and Facebook Marketplace.
- Plan, create, schedule, and publish regular posts, stories, reels, shorts, and videos.
- Maintain consistent branding and monitor comments, messages, and customer enquiries.

2. Content Creation & Designing

- Design attractive promotional posts, banners, advertisements, and marketing materials.
- Write creative captions, content texts, product descriptions, and hashtags.
- Develop content for product promotions, seasonal offers, festivals, and special campaigns.

3. Video Creation & Editing

- Create and edit promotional videos, product videos, reels, YouTube videos, and shorts.
- Handle video shooting, editing, music, subtitles, transitions, and other effects.
- Convert product photos and existing videos into engaging social media content.

4. Facebook Marketplace Management

- Create and manage product listings with photos, descriptions, specifications, and pricing.




- Update product availability and promotions and coordinate customer enquiries with the sales team.

5. Paid Promotions & Digital Marketing

- Plan and manage paid advertising campaigns through Meta Ads Manager (Facebook and Instagram).
- Set up targeted promotions based on location, audience, and business objectives.
- Monitor advertising budgets, campaign performance, leads, and results.
- Manage YouTube and LinkedIn advertising when required.

6. Marketing & Performance Monitoring

- Prepare monthly social media content calendars.
- Research competitors, market trends, and current content ideas.
- Monitor audience growth, engagement, and campaign performance.
- Prepare monthly performance reports and suggest improvements.

Required Skills & Qualifications

- Previous experience in social media management, content creation, or digital marketing.
- Good knowledge of Instagram, Facebook, YouTube, LinkedIn, and Facebook Marketplace.
- Graphic designing skills using Canva, Photoshop, or similar tools.
- Video editing skills using CapCut, Adobe Premiere Pro, or similar software.
- Knowledge of Meta Ads Manager and paid advertising campaigns.
- Good communication, and creative skills.
- Ability to independently manage multiple platforms and create content from start to finish.

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Social Media & Digital Marketing Specialist - Kochi
🏢 Backend Business Solutions
📍 Kochi