Job Title: Group Therapy Manager – transition care nutrition and chronic therapy portfolio (CKD + CLD nutrition)

Key Responsibilities:

1.

Strategy Development & Execution:

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Develop and implement comprehensive marketing strategies aligned with organizational goals.

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Drive end to end ownership on communication, ATL & BTL strategy and implementation, spanning across health care domain to e-commerce.

2.

Budget Planning:

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Manage the marketing budget effectively to maximize ROI.

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Utilize the marketing mix efficiently to achieve desired outcomes.

3.

Collaboration with Cross-Functional Teams (CFTs) and Stakeholder Management:

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Work closely with Sales, Medical Affairs, Supply Chain Management, Center of Excellence (COE), Finance, and other Portfolio teams.

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Manage internal and external stakeholders, including management, functional heads, Key Opinion Leaders (KOLs), and industry associations.

4.

New Products Planning:

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Identify gaps in the product portfolio through customer interaction and market analysis.

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Conceptualize and prioritize new product ideas in consultation with manufacturing, R&D;, and medico-marketing teams.

5.

Pre-Launch Review and Launch Planning:

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Review and validate STP and go-to-market strategies for recent products and categories.

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Make sure alignment of launch plans with overall marketing strategies.

6.

Existing Products Management:

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Set sales goals and budget targets for subordinate teams. (If applicable).

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Formulate brand strategies based on market trends and customer behavior.

7.

Customer Relationship Management:

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Maintain close relationships with key customers through initiatives such as medical conferences and non-product-based programs.

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Review and refine customer relationship initiatives based on feedback.

8.

New Strategic Initiatives:

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Develop and implement strategic initiatives to strengthen brands and therapy areas.

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Collaborate with agencies and Key Opinion Leaders (KOLs) to evaluate and implement initiatives.

Qualifications and Skills:

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Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred.

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5-8 years of proven experience in marketing management, preferably in the nutraceutical, pharmaceutical or healthcare industry.

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Strong strategic planning and budget management skills.

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Excellent communication, leadership, and interpersonal skills.

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Ability to collaborate effectively with cross-functional teams and manage stakeholders.

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Analytical mindset with the ability to interpret market data and trends.

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Prior experience in new product development and launch planning is advantageous.

Location:

On-site. Hyderabad. (Non-negotiable)

📌 Group Therapy Manager (India)
🏢 Dr. Reddy's and Nestle Health Science
📍 India