Senior Business Development Manager

Department: Sales and Business Development

Location: Ranchi, Jharkhand

Job Summary

We are looking for an experienced and result-oriented Senior Business Development Manager to drive business growth through dealer network expansion, channel partner development, and sales of high-capacity diesel generator sets (Higher KVA range). The candidate will be responsible for identifying new business opportunities, strengthening dealer relationships, expanding market reach, and achieving sales targets across assigned territories.

Key Responsibilities

1. Dealer Network Expansion

- Identify, appoint, and develop new dealers and channel partners across assigned territories.
- Expand the dealer network to increase market penetration and brand presence.
- Evaluate potential dealers based on market reach, financial capability, infrastructure, and business potential.
- Build strong relationships with existing dealers and drive their sales performance.
- Develop dealer schemes, sales plans, and channel strategies to achieve business targets.

1. Higher KVA Generator Set Sales

- Identify and develop business opportunities for high-capacity diesel generator sets.
- Generate leads from industries, infrastructure projects, commercial establishments, hospitals, hotels, and other institutional customers.
- Build relationships with consultants, EPC contractors, project developers, and key decision-makers.
- Coordinate with technical and commercial teams for quotations, product specifications, negotiations,



and order closures.
- Drive sales growth in the higher KVA segment and achieve assigned revenue targets.

1. Business Development and Market Expansion

- Conduct market research to identify new territories, customer segments, and growth opportunities.
- Monitor competitor activities, market pricing, and industry trends.
- Develop territory-wise sales strategies and business development plans.
- Participate in customer meetings, dealer meets, exhibitions, and industry events.

1. Sales Planning & Performance Management

- Achieve monthly, quarterly, and annual sales targets.
- Prepare sales forecasts, pipeline reports, and periodic business reviews.
- Track dealer performance, lead conversion, order execution, and revenue growth.
- Coordinate with internal departments to ensure timely delivery and customer satisfaction.

Eligibility Criteria

- Experience: 7–12 years of relevant experience in B2B sales, dealer development, channel sales, or industrial equipment sales.
- Experience in diesel generator sets, power generation equipment, electrical equipment, or related industrial products will be preferred.
- Proven track record in dealer appointment, channel network expansion, and business development.
- Exposure to high-capacity DG set sales and institutional/project sales will be an advantage.
- Solid negotiation, communication, relationship management, and leadership skills.
- Willingness to travel extensively across assigned markets.

📌 Senior Business Development Manager (Ranchi)
🏢 ileadHR Career
📍 Ranchi