- Develop and execute integrated ATL and BTL marketing campaigns to increase brand visibility and drive retail store footfall.

- Plan, coordinate, and manage in-store promotional events, festive initiatives, and high-end jewellery exhibitions.

- Oversee visual merchandising efforts and store layouts to showcase new collections and bridal jewellery attractively.

- Manage local digital marketing activities, including WhatsApp, SMS, and email campaigns targeted at local clientele.

- Collaborate with creative agencies to design premium catalogues, look-books, and promotional materials.

- Partner with the CRM team to build strong customer loyalty, retention strategies, and exclusive gold savings scheme promotions.

- Analyze footfall data, demographics, and campaign performance to regularly optimize retail marketing ROI.

- Conduct market research and track competitor movements regarding pricing, product launches, and making charges.

- Skills: Solid understanding of consumer behaviour, excellent communication skills, and a keen eye for premium aesthetics.

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits

- Internet reimbursement

- Paid sick time

Work Location: In person

📌 Retail Marketing Executive (Hyderabad)
🏢 Ekadhi jewellery
📍 Hyderabad