The second best kind of head, is a head start and that is the only kind we offer. Being a cog with us, is not just about being a part of something bigger than ourselves but to be at the front lines of the industry. We don't just design things, we define the trend and bring it to life! Are you ready to take the charge? To go that extra mile? If you are and this sounds like something that is your forte, then go on and reach out to us.

Performance Marketing

Job Summary:

We are seeking a motivated and detail-oriented Junior Analyst for our Performance Marketing team. The ideal candidate will support the team in analyzing, optimizing, and reporting on digital marketing campaigns, helping to drive customer acquisition and business growth. You will work closely with senior analysts and managers to ensure campaigns are meeting performance goals and ROI targets.

Key Responsibilities:

- Assist in the monitoring and analysis of paid media campaigns (Google Ads, Facebook, Instagram, etc.) across multiple channels.

- Help identify trends, patterns, and opportunities for optimization in campaigns.

- Provide actionable insights to improve overall marketing strategy and performance.

- Assist in A/B testing of creatives, ad copy, landing pages, and targeting strategies to improve performance.





- Collaborate with senior team members to optimize campaigns for better ROI, through strategic recommendations.

- Support in the daily management and optimization of paid search, display, and social media ads and assist in tracking campaign spend and ensuring that campaigns are within budget.

- Support in the allocation of resources to maximize performance.

Qualifications:

- Bachelor’s degree in Marketing, Business, Data Science, or a related field (or equivalent work experience).

- 1-3 years of experience in digital marketing or performance analysis.

- Experience with Google Analytics, Google Ads, Facebook Ads Manager, or other performance marketing tools is a plus.

- Solid understanding of key digital marketing metrics and KPIs.

Technical Skills:

- Proficiency in Excel or Google Sheets for data analysis.

- Basic knowledge of SQL or similar data analysis tools is a plus.

- Familiarity with analytics platforms (Google Analytics, Facebook Insights, etc.) and reporting tools.

What We Offer:

- A dynamic and creative workplace that values collaboration and innovation.

- Opportunities for professional growth and career development.

- A chance to work with a diverse portfolio of exciting brands and projects.

📌 Performance Marketing (Gurugram)
🏢 Cog Culture
📍 Gurugram