Franchise & Channel Sales Manager - WTF Equipment (Dealers, Partners)

About WTF Equipment

WTF Equipment sells, installs and services commercial gym equipment: full gym setups for gym owners, franchisees, hotels, housing societies and corporates, plus individual machines and accessories online. It is backed by WTF's own network of ~270 gyms (60 WTF Gyms + ~200 WTF Powered partner gyms). We sell four ways: inbound leads, online marketplaces, meeting gym owners in the field, and franchise / channel partners. The goal is 100 crore of revenue in the next 6 months, then 30 crore a month.

Only for people who have built and run a dealer / franchise / channel network that sells. Not for FMCG distributor-only roles.

The goal: Help take WTF Equipment to 100 crore of revenue in 6 months by bringing dealers and franchise partners you already know.

Day one: this is a relationships business.



We want someone who opens their own contacts from day one and gets us in front of the decision-makers, not someone who starts from zero.

What you own

- Build WTF Equipment's dealer and franchise-partner network across India: find, sign and activate partners who sell and install our equipment in their cities.
- Sell equipment packages to WTF franchise and WTF Powered gyms, and to new franchisees at launch.
- Partner targets, pricing and margin structure, training, and monthly partner reviews.

Who fits

- 5-10 years of channel / dealer / franchise sales in fitness equipment or similar durable / capital products.
- Has signed 15+ partners and grown partner revenue you can quote.

Work: Sector 9, Noida (head office) + field visits across your region • full time • 6 days • CTC 12-18 LPA + up to 6 LPA on partner revenue.

📌 Franchise & Channel Sales Manager - WTF Equipment (Dealers, Partners) (Noida)
🏢 Witness The Fitness
📍 Noida