Digital Marketing Specialist – Graphic Design, Video Editing & Performance Marketing

Job Type: Full-Time

Department: Marketing & Digital Media

Experience Required: 4+ Years

Joining: Immediate Joiners Preferred

We are looking for an experienced, creative and results-driven Digital Marketing Specialist with4+ years of professional experience in digital marketing, graphic design, video production, video editing, paid advertising and lead generation.

The candidate should be capable of independently planning and executing marketing campaigns, producing high-quality visual content, managing paid advertisements and generating quality leads. We are looking for an innovative professional who keeps up with the latest digital marketing trends and is willing to explore, learn and implement new strategies.

Key Responsibilities

- Plan and execute digital marketing strategies and campaigns.
- Manage social media platforms, including Instagram, Facebook and YouTube.
- Create professional graphics, promotional creatives, reels and marketing videos.
- Handle video shooting, editing and content production.
- Plan, execute and optimise Meta Ads and Google Ads campaigns.
- Generate quality leads through paid and organic marketing.
- Monitor advertising budgets, campaign performance and conversion rates.
- Develop innovative marketing strategies to improve brand awareness and business growth.
- Conduct competitor analysis and market research.
- Stay updated with the latest digital marketing tools, technologies and trends.

Required Technical Skills Digital Marketing & Paid Advertising

- Meta Ads (Facebook & Instagram)
- Google Ads
- Performance Marketing
- Lead Generation
- Social Media Marketing
- SEO and Content Marketing




- Campaign Analytics and Optimisation

Graphic Design

- Adobe Photoshop
- Adobe Illustrator
- Social Media Creative Design
- Branding and Promotional Materials

Video Production & Editing

- Professional Video Shooting
- Video Editing and Reels Creation
- Promotional Video Production
- Advertisement Video Editing
- Basic Photography and Lighting

Content Creation

- Creative Content Writing
- Marketing Copywriting
- Video Script Development
- Campaign Concept Development

Eligibility & Requirements

- 4+years of professional experience in Digital Marketing.
- Strong hands-on experience in Meta Ads and Google Ads.
- Excellent knowledge of Adobe Photoshop and Illustrator.
- Practical experience in video shooting and editing.
- Proven experience in paid advertising and lead generation.
- Strong creative thinking and analytical skills.
- Ability to independently manage marketing projects and campaigns.
- Willingness to learn new technologies and implement innovative marketing strategies.

Preferred Candidate Profile

- Creative and strategically minded professional.
- Able to manage the complete marketing process independently.
- Results-oriented, with a focus on quality leads and conversions.
- Proactive in learning and implementing recent marketing strategies.
- Portfolio and previous campaign performance records preferred.

Joining Requirements

- Immediate joiners are preferred.
- Candidates available to join within a short notice period will also be considered.
- Must be ready to take ownership of digital marketing activities and campaigns.

Apply Now: Be part of our team and contribute to innovative marketing campaigns, creative content and measurable business growth.

Work Location: In person

📌 Digital Marketing Specialist – Graphic Design, Video Editing & Performance Marketing (Thiruvananthapuram)
🏢 NSDC
📍 Thiruvananthapuram