Client Servicing Manager Business Development & Account Management | Advertising & Digital Marketing Agency (Noida)

Client Servicing Manager Business Development & Account Management | Advertising & Digital Marketing Agency (Noida)

10 Nov
|
Sociapa
|
Noida

10 Nov

Sociapa

Noida

Company Description Sociapa is a fast-growing integrated advertising and digital marketing agency under Sociapa Ventures Pvt. Ltd., focused on full-funnel brand solutions that connect strategy with storytelling. The agency partners with ambitious brands across FMCG, lifestyle, startups, and established enterprises to create meaningful, performance-driven marketing.

Sociapa offers end-to-end services under one roof, combining creative excellence with technology, data, and transparent, real-time reporting. With a robust emphasis on innovation, the team leverages AI-driven content optimization, programmatic media buying, immersive experiences, and advanced performance tracking. Guided by a vision to be India’s most trusted independent brand partner, Sociapa is committed to bridging creativity and commerce in a dynamic, future-ready setting.Position: Client Servicing Manager

Department: Client Servicing / Business Development

Experience: 4–7 Years

Location: As per company requirements

Reporting To: Business Head / Director

Role OverviewWe are looking for a proactive, result-oriented Client Servicing Manager who can independently manage client relationships, drive business growth, identify new opportunities, and ensure seamless execution of projects across creative, digital, social media, branding, and integrated marketing services.

The candidate will be responsible for managing existing accounts, ensuring client satisfaction, identifying opportunities for business expansion, and developing strategic recommendations that contribute to clients' overall brand growth.

This role requires a combination of strong client management, strategic thinking, business development, communication, and team coordination skills.

Key Responsibilities1.

Client

Relationship &

• Account Management

- Act as the primary point of contact for assigned clients and build strong, long-term relationships.
- Understand client business objectives, brand positioning, marketing requirements, and expectations.
- Lead regular client meetings, presentations, reviews, and strategic discussions.
- Ensure timely communication, proactive follow-ups, and resolution of client concerns.
- Maintain client satisfaction while identifying opportunities to strengthen existing relationships.
- Ensure all client commitments, deliverables, and timelines are effectively managed.

2.

Business

Development &

• Revenue Growth
- Identify opportunities to generate additional business from existing clients.
- Develop strategies for upselling and cross-selling services across digital marketing, social media, creative, branding, influencer marketing, media planning, and integrated campaigns.
- Participate in new business pitches, presentations, and client acquisition meetings.




- Understand client requirements and coordinate with internal teams to develop proposals, presentations, and commercial estimates.
- Build a pipeline of potential business opportunities within existing accounts.
- Contribute towards monthly and quarterly revenue targets.

3.

Strategic

Planning &

• Brand Growth
- Develop monthly and quarterly account growth plans for every assigned client.
- Understand market trends, competitors, audience behaviour, and brand performance.
- Ensure every brand has a clear communication strategy and marketing roadmap.
- Drive discussions around upcoming campaigns, festive opportunities, topical communication, launches, and special projects.
- Identify opportunities for organic growth, paid media performance, engagement, reach, impressions, and follower growth.
- Ensure recommendations are backed by data, insights, and transparent business objectives.

4.

Campaign

Planning &

• Execution
- Coordinate with creative, digital, content, performance marketing, influencer, production, and execution teams.
- Translate client briefs into clear internal briefs with defined objectives and deliverables.
- Ensure timely execution of campaigns and projects without compromising quality.
- Monitor ongoing campaigns and ensure deliverables are aligned with the approved strategy.
- Review campaign performance and recommend corrective measures wherever required.
- Take ownership of pending deliverables, execution challenges, and project deadlines.

5. Reporting & • Performance Analysis
- Prepare and present monthly performance reports with meaningful insights and recommendations.
- Analyse Meta, Google, and other relevant platform data to evaluate campaign performance.
- Ensure reports include:
- Reach, impressions, engagement, and follower growth.
- Organic versus paid performance.
- Media budget utilisation and campaign effectiveness.
- Key performance indicators and observations.
- Competitor benchmarking wherever relevant.
- Pending and ongoing deliverables.
- Clear action plan and way forward for the upcoming month.
- Ensure client communication is supported by accurate data and actionable insights.

6.

Internal Team

Coordination &

• Accountability
- Ensure proper coordination between account management and internal execution teams.
- Conduct regular internal reviews of ongoing projects and client requirements.
- Ensure all briefs, approvals, feedback, and deliverables are documented.




- Monitor team productivity, timelines, and quality of output.
- Take ownership of escalations and ensure timely resolution.
- Maintain structured communication through official email channels and project management processes.

Required Skills & • Competencies
- Excellent communication, presentation, and negotiation skills.
- Strong understanding of digital marketing, advertising, and brand communication.
- Experience in managing multiple client accounts simultaneously.
- Ability to identify business opportunities and drive revenue growth.
- Robust analytical skills and understanding of social media and paid media metrics.
- Strategic thinking with an execution-oriented approach.
- Excellent project management and team coordination abilities.
- Ability to handle client escalations and challenging situations.
- Proficiency in PowerPoint, Excel, Google Sheets, and reporting tools.

Key Performance Indicators (KPIs)Performance Area

Key Expectations

Client Retention

Strong client relationships and account stability

Business Growth

Upselling, cross-selling and additional revenue

Account Strategy

Monthly and quarterly growth plans

Campaign Execution

Timely delivery and quality control

Reporting

Accurate, insightful and actionable reports

Client Satisfaction

Proactive communication and issue resolution

Team Coordination

Effective briefing and internal follow-ups

Revenue Contribution

Achievement of assigned business targets

Ideal Candidate Profile

- 4–7 years of experience in an advertising, digital marketing, or creative agency.
- Experience handling multiple brands and client portfolios.
- Proven ability to manage client relationships independently.
- Understanding of social media management, performance marketing, creative campaigns, and integrated marketing solutions.
- Should be comfortable participating in business pitches and client presentations.
- Must demonstrate ownership, accountability, proactive thinking, and the ability to convert client relationships into business opportunities.

What We Expect from This RoleThe Client Servicing Manager should not function merely as a communication bridge between the client and internal teams. The person must act as an account growth partner, taking complete ownership of client satisfaction, strategic planning, business expansion, and execution.

Every account should have

1. A clear monthly marketing and communication plan.
2. Defined business and campaign objectives.
3. A proactive approach towards new opportunities.
4. Regular performance analysis and reporting.
5. A clear list of pending and ongoing deliverables.
6. A defined way forward for the upcoming month.
7. A focus on client retention, organic growth, and revenue expansion.

📌 Client Servicing Manager Business Development & Account Management | Advertising & Digital Marketing Agency (Noida)
🏢 Sociapa
📍 Noida

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