Established in 2004 OLIVER is the worlds first and only specialist in designing building and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40 countries and counting. Our unique model drives creativity and efficiency allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group were at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency spark creativity and drive insightful decision-making empowering our teams to produce innovative and impactful results.
Role: Brand Consultant (Brand Building Digital E-commerce & Activations)
Location: Mumbai India
About the role:
The Brand Consultant will translate brand strategy into high-quality execution across social influencer e-commerce retail and on-ground experiences while coordinating partners to deliver campaigns and launches on time and in full.
The role will support one of Indias leading beauty and cosmetics brands working across its diverse product portfolio.
What you will be doing:
- Lead execution of the brands social media and influencer agenda from agency and creator briefs through content development deployment and optimisation.
- Ensure consistent execution of the brand idea and visual identity across communication innovation retail social influencer and digital touchpoints.
- Partner with e-commerce and customer development teams to drive content excellence platform visibility retail media sampling ratings and reviews and conversion across priority marketplaces and quick-commerce channels.
- Own e-commerce content readiness for launches and campaigns including product detail pages titles descriptions images videos enhanced content search keywords and digital shelf hygiene.
- Own launch readiness across media influencer e-commerce and retail including asset delivery timelines approvals budgets trackers and stakeholder alignment.
- Plan and execute launch events creator experiences PR moments pop-ups sampling initiatives and consumer experiences including agency vendor production venue and on-ground coordination.
- Drive shopper and store execution through point-of-sale materials merchandising visibility tester and sampling plans and activation toolkits.
- Work closely with Sales Customer Development CSP Supply Chain Finance Media Legal R&D; and external agencies to move projects from concept to market deployment.
- Track media influencer e-commerce retail and activation performance; use Excel and relevant data sources to connect marketing activity with business outcomes and recommend corrective actions.
- Manage multiple priorities with high ownership proactively identify risks and solve execution issues in real time.
What you need to be great in this role:
- Education MBA or post-graduate from a premier institute
- Experience - 24 years in brand management marketing media digital e-commerce or category development; beauty personal care or FMCG preferred
- Hands-on exposure to digital and influencer marketing e-commerce execution launches events or consumer activations.
- Strong project management stakeholder management and agency/vendor coordination skills.
- Robust analytical ability and comfort with Excel budgets dashboards and performance metrics.
- Consumer-centric problem solving attention to detail learning agility and a strong bias for action.
- Clear written and verbal communication with the ability to develop sharp briefs and influence cross-functional teams.
Req ID: 19115
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Our values shape everything we do:
BeAmbitiousto succeed
BeImaginativeto push the boundaries of whats possible
BeInspirationalto do groundbreaking work
Bealways learningand listening to understand
BeResults-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community clients and creations
Our recruitment process does not employ artificial intelligence for selection. We use AI to support efficiency and consistency not to replace human evaluation and selection are conducted without AI-supported screening or decision-making. We are committed to a fair thoughtful and equitable experience for every candidate.
OLIVER a part of the Brandtech Group is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential and individual differences are valued and respected. All applicants shall be considered for employment without regard to race ethnicity religion gender sexual orientation gender identity age neurodivergence disability status or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability with science-based emissions reduction targets. Collectively we work towards our missionembedding sustainability into every department and through every stage of the project lifecycle.