11 Nov
|
VachiLabs Innovations
|
Kolkata
11 Nov
VachiLabs Innovations
Kolkata
Marketing Manager Job Title: Marketing Manager - B2B Marketing Department: B2B Marketing Location: kolkata For* Women Only Role Summary: The Marketing Manager - B2B is responsible for leading and executing the company’s B2B Marketing strategy, building strong relationships with travel agents and corporate clients, and driving revenue growth. This role requires a strategic mindset, leadership skills, and a hands-on approach to expanding market share and achieving Marketing targets in the tourism and hospitality sector. Key Responsibilities: - Develop and execute strategies to acquire new B2B clients and expand the company’s business network. - Drive Marketing initiatives and campaigns to increase market share and revenue. - Identify and capitalize on new business opportunities through market research and networking. - Build and maintain solid relationships with key travel agencies, corporate clients, and business partners. - Set and achieve monthly, quarterly, and annual Marketing targets as per company goals. - Monitor Marketing performance and analyse market trends to optimize business strategies. - Implement pricing strategies and Marketing promotions to drive conversions. - Ensure daily Marketing reporting and accurate data management.ad, mentor, and motivate a team of B2B Marketing executives and assistant managers. - Conduct regular training sessions to enhance product knowledge and Marketing skills. - Monitor team performance, provide constructive feedback, and drive productivity.
- Promote a high-performance Marketing culture with a focus on customer satisfaction and retention. - Act as the primary point of contact for key B2B clients, ensuring strong relationships. - Handle high-value negotiations and resolve client concerns efficiently. - Conduct regular client meetings, presentations, and business reviews. - Stay updated on market trends, competitor strategies, and emerging opportunities. - Provide insights to senior management to improve Marketing strategies and offerings. - Recommend product and service improvements based on customer feedback. - Work closely with operations, marketing, and product teams to ensure seamless service delivery. - Align Marketing strategies with marketing campaigns for better lead conversion. - Ensure compliance with company policies and industry regulations. Preferred Qualifications & Experience: - Bachelor’s/Master’s degree in Business, Marketing, Marketing, or a related field. - Experience in B2B Marketing, preferably in the tourism and hospitality sector. - Proven track record of achieving and exceeding Marketing targets. - Experience with CRM tools, Marketing analytics, and reporting. Core Competencies - Marketing & Business Development | Negotiation & Closing Skills | Relationship Management | Leadership & Team Management | Strategic Thinking & Decision Making | Target-Oriented Approach | Excellent Communication & Presentation Skills Pay: ₹400,000.00 - ₹500,000.00 per year Work Location: In person
📌 b Dmc Marketing Manager (Kolkata)
🏢 VachiLabs Innovations
📍 Kolkata