We are hiring Google Ads Specialist (PPC)

Job Overview : Experience : PPC / Google Ads experience required

Key Responsibilities :

- Plan, execute, and optimize Google Ads campaigns (Search, Display, Video, Remarketing) :

- Conduct keyword research and manage bidding strategies (CPC, CPA, ROAS) :

- Optimize campaigns for CTR, CPC, Conversion Rate, and ROI :

- Improve Quality Score through ad relevance and landing page optimization

- Create and manage ad extensions and perform A/B testing for ads and landing pages

- Track performance using Google Analytics, GA4, and Google Tag Manager :

- Set up conversion tracking and analyze campaign data for insights and improvement

- Manage remarketing, audience targeting, and lead generation campaigns

Technical Skills Required :

- Robust hands-on experience in Google Ads (PPC) :

- Knowledge of Search, Display, Video,



and Remarketing campaigns :

- Experience with Google Analytics (GA4), Google Tag Manager, and Keyword Planner :

- Familiarity with tools like SEMrush / Ahrefs :

- Understanding of conversion tracking, funnel optimization, and audience segmentation

Preferred Profile :

- Strong analytical and problem-solving skills
- Ability to manage multiple campaigns efficiently
- Experience in lead generation and performance marketing
- Good communication and reporting skills

We are looking for a results-oriented professional who can drive measurable growth through optimized paid advertising campaigns.

Pay: ₹35,000.00 - ₹42,000.00 per month

Work Location: In person

📌 Google Ads Specialist (Bidhannagar)
🏢 Enfycon India Private
📍 Bidhannagar