We are currently looking for budding talent to join GroupM Nexus - Data, Technology & Analytics team as Data Analytics Executive. This function is an Analytics, Reporting & Technology function supporting the buying & campaign delivery teams. We combine Adtech & Martech platform strategy with data science & engineering expertise, helping our clients make advertising work better for people.

Reporting of the role This role reports to the Group Head / Manager Analytics.

3 best things about the job :

1. Be a member of a high performing team focused on technology, data, partners and platforms, a key strategic growth area for GroupM and WPP.

2. Chance to work on Industry leading practices and cutting edge technology and tools

3. The opportunity to learn & collaborate with a wide range of stakeholders across all GroupM agencies & business units.

Responsibilities of the role :

- Build automated data acquisition and processing solutions to reduce manual efforts on data & analysis
- Build internal management view of business or client facing automated dashboards to provide insights about new trends and develop recommendations and areas of improvement about campaigns
- To examine information using next gen of data analysis tools such as clean room tech, cloud platforms to provide actionable insights for media campaign performance across range of traditional and digital marketing including TV, print, radio, search, social, programmatic & ecommerce.
- To build a holistic analytics solutions for clients, leveraging their own data through marketing analytics platforms such as web-analytics (GA, Adobe) or customer/ sales data to build predictive analytics models.

Measures of Success -

In 3 months :

- Thorough understanding of the GroupM Nexus Data,



Tech & Analytics processes and commenced utilizing in their day to day tasks & projects
- Gain in depth knowledge along with certification of the Media & Analytics tools & technologies Industry standards and GroupM proprietary toolset

In 6 months :

- Understand end user/client data analytics or reporting or dashboarding requirements o Build end to end reporting automation or analytics solutions for the client using reporting platforms / analytics technology
- Ensure Data quality and performance of the reporting platform/dashboards o Support in lifecycle management - Issue Resolution and Change Management as per pre-agreed Turnaround time.

What you will need :

- A degree in a quantitative field (e.g. economics, computer science, mathematics, statistics, engineering, physics, etc.)
- 0 - 1 years of relevant experience in data engineering or analytics / reporting or science, with some exposure to data mining
- Understanding of Programmatic, Social and search marketing is a plus
- Basic knowledge of SQL
- Microsoft Excel
- R or Python-Statistical Programming would be additional advantage
- Proactive, results-oriented with flair for problem solving
- A positive, can-do attitude with a thirst to continually learn new things
- Solid written and oral communication skills, ability to communicate effectively with non-technical business users as well as technical counterparts.

More about GroupM





GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.

About India : 2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being

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