Company Description:

OneDot Media Pvt Ltd is focused on driving measurable business growth for clients through effective and scalable growth strategies. The company helps organisations do more, perform better, and move faster by combining data-driven decision-making with creative marketing approaches. Team members work closely with clients to understand their goals and design performance-focused campaigns that deliver tangible results.

Joining

OneDot Media offers the opportunity to contribute to impactful marketing initiatives in a agile, growth-oriented environment.

Role Description:

Company: One Dot Media

Experience: 1–3 Years

Location: Chennai

:

We are looking for a skilled Performance Marketing Executive with hands-on experience in planning, executing and optimising paid advertising campaigns across Meta, Google and LinkedIn platforms.

The ideal candidate should have strong analytical skills, understand B2B and B2C lead generation strategies, and be capable of delivering measurable campaign results.

Roles & Responsibilities:

- Plan, execute and manage paid campaigns across Meta Ads, Google Ads and LinkedIn Campaign Manager.
- Develop audience targeting strategies for B2B and B2C campaigns.
- Manage campaign budgets, bidding strategies and performance optimisation.
- Generate quality leads and improve campaign conversion rates.




- Monitor key metrics such as CPL, CPC, CTR, CPA and ROAS.
- Set up and monitor Pixel, Conversion Tracking and UTM parameters.
- Analyse campaign performance using Google Analytics and other reporting tools.
- Conduct A/B testing of creatives, ad copies and landing pages.
- Prepare campaign performance reports and provide actionable insights.
- Coordinate with creative, content and client servicing teams for campaign execution.
- Stay updated with the latest advertising trends, platform updates and marketing strategies.

- Qualifications & Skills:

- Bachelor's degree in Marketing, Business Administration or a related field.
- 1–3 years of hands-on experience in performance marketing or paid advertising.
- Proficiency in Meta Ads Manager, Google Ads and LinkedIn Campaign Manager.
- Strong understanding of audience targeting, campaign objectives and lead generation funnels.
- Knowledge of B2B and B2C advertising strategies.
- Experience with Google Analytics, Meta Pixel and conversion tracking.
- Good analytical and data interpretation skills.
- Proficiency in Excel or Google Sheets.
- Strong communication, coordination and reporting skills.
- Meta Blueprint or Google Ads certifications will be an added advantage.

Interested candidates can share their resumes at [email protected]

📌 Performance Marketing Executive (Chennai)
🏢 OneDOT Media
📍 Chennai