Performance Marketing Executive – Real Estate (Gurugram)

Performance Marketing Executive – Real Estate (Gurugram)

11 Nov
|
spacetrans media
|
Gurugram

11 Nov

spacetrans media

Gurugram

About the RoleSpaceTrans Media is hiring a Performance Marketing Executive with proven experience in real estate lead generation using Meta Ads and Google Ads.

We are looking for a performance-driven qualified who can independently manage paid advertising campaigns, generate high-quality real estate leads, and optimize campaigns to drive qualified inquiries and confirmed site visits.

The ideal candidate should understand real estate buyer audiences, lead quality optimization, and how to turn advertising campaigns into measurable site visit opportunities.

Key Responsibilities

- Plan, launch, manage, and optimize paid campaigns across Meta Ads (Facebook & Instagram) and Google Ads.
- Execute lead generation campaigns for residential and commercial real estate projects.
- Optimize campaigns to generate qualified leads, increase site visit bookings, and reduce the cost per qualified lead and cost per site visit.
- Continuously improve lead quality through audience targeting, campaign restructuring, creative testing, and lead qualification strategies.
- Monitor key performance metrics, including Cost Per Lead (CPL), Cost Per Qualified Lead (CPQL), site visit bookings, and lead-to-site-visit conversion rates.
- Conduct audience research, competitor analysis, A/B testing, and retargeting.
- Manage advertising budgets efficiently to maximize qualified lead volume and site visit opportunities.




- Analyze lead quality and conversion feedback from sales teams to improve campaign targeting and performance.
- Monitor campaign results using Meta Ads Manager, Google Ads, and Google Analytics.
- Coordinate with creative and content teams to develop high-performing ad creatives.
- Prepare regular performance reports and implement data-driven improvements.

Required Skills & Qualifications
- 1–3 years of relevant performance marketing experience.
- Mandatory hands-on experience in real estate lead generation campaigns.
- Strong proficiency in Meta Ads Manager and Google Ads.
- Proven experience generating qualified real estate leads and optimizing campaigns for site visit conversions.
- Practical knowledge of audience targeting, retargeting, campaign scaling, and budget optimization.
- Good understanding of Google Analytics, Google Tag Manager, and conversion tracking.
- Ability to analyze campaign performance and optimize for lead quality rather than just lead volume.
- Understanding of real estate buyer intent, lead qualification, and the lead-to-site-visit funnel.
- Strong analytical, communication, and problem-solving skills.
- Experience handling multiple campaigns and advertising budgets.

Compensation & Work Location
- CTC: Up to ₹6 LPA, depending on relevant experience, skills, and interview performance.
- Location: Gurugram, Haryana.
- Work Mode: Strictly Work From Office.
- Employment Type: Full-Time.

📌 Performance Marketing Executive – Real Estate (Gurugram)
🏢 spacetrans media
📍 Gurugram

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