Job Title

Channel Manager - Strategic Alliance - Unsecured

Business Unit

RA Personal Loans - Prime

Reporting To

Channel Head - Strategic Alliances & OEM Relationship

Job Function and Role Type

Product, Individual Contributor, Moderate Travel Required

Version No

2.0

Job Purpose

Responsible for lead sourcing of recent partners and alliances, driving end-to-end partner onboarding processes, and unlocking partnership value.

Key Responsibilities

Strategic Partnership, Digital Alliances

Source current partners and alliances, including Fintechs, E-commerce, OEMs, and third-party platforms; Run specific programs with OEMs to unlock partnership value; Develop and execute initiatives like cross-sell, insurance, and warranty to increase fee income; Implement acquisition strategies, including lead generation campaigns and prospect sizing.

Partner Onboarding - Close long-term partnership





Negotiate and finalize long-term agreements with partners to create win-win relationships; Drive business development strategies to achieve lead generation and demand creation; Collaborate with the product team to define sales plans for alliances in distribution models; Establish feedback loops to enhance partner experiences continuously.

Education:

Graduation, MBA from a reputed institute.

Certifications:

None specified.

Key Competencies

Banking product and process knowledge, competition awareness, outstanding communication skills, sales generation through partnerships, solution sales expertise in FinTech.

Major Stakeholders

Product team, BTG team, channel partners, operations, marketing.

📌 Channel Mgr Strategic Alliance Unsecured Mumbai
🏢 HDFC Bank
📍 Mumbai