Role & responsibilities
Achieve primary and secondary sales targets and drive effective distribution through SSMs.
Drive retail business growth, NPD launches and prospect brand sales.
Ensure effective order booking, execution and stock availability across assigned markets.
Implement trade marketing schemes, promotions and BTL activities as per plans.
Ensure optimum utilization of visibility spends and effective merchandising/POSM execution.
Manage stockist inventory and maintain optimum stock levels; drive current stockist appointments.
Maintain accurate sales trackers, SMR, REACH data and timely MIS reporting.
Ensure accurate and timely submission of claims with complete supporting documentation.
Monitor market intelligence, competitor activities, customer complaints and emerging opportunities.




Track SSM performance, incentive achievement and key productivity parameters including T LSD.
Support recent market development, business expansion and other strategic sales initiatives.

Preferred candidate profile
MBA/PGDM
Atleast 5 years of experience

Role: Retail & B2C Sales - Other, Industry Type: FMCG, Department: Sales & Business Development, Employment Type: Full Time, Permanent Role Category: Retail & B2C Sales Education PG: Any Postgraduate read more

Key Skills Skills highlighted with ‘‘ are preferred keyskills FMCG SalesGeneral TradeRural Sales Retail Sales

📌 Territory Manager General Trade Ludhiana (India)
🏢 Dabur
📍 India