Designation: Programmatic Specialist - GAM

Location: Kochi, Kerala

Shift: UK Hours (2:30 PM – 11:30 PM)

Key Responsibilities
Set up, manage and optimise direct, programmatic, house and unpaid advertising campaigns across all websites using Google Ad Manager 360.
Manage and monitor programmatic demand integrations and their performance.
Analyse fill rate, eCPM, ad requests, impressions and revenue to identify prospects to improve advertising performance.
Troubleshoot and investigate blank ads, low fill rates, ad refresh issues, creative rendering problems and technical errors using Chrome DevTools and GAM reporting.
Research, evaluate, negotiate and onboard recent SSPs, ad exchanges and monetisation partners, including reviewing commercial agreements and revenue-sharing terms.
Prepare weekly and monthly advertising performance reports covering direct campaigns, programmatic revenue and overall website monetisation.
Provide campaign forecasts, advertising specifications, technical recommendations, creative previews and campaign performance updates.




Coordinate with developers and RebelMouse teams on ad placements, custom ad formats, ad tags and technical implementations.
Coordinate affiliate product listicles to create additional monetisation opportunities.
Work with Sales, SEO, Content, IT, management and external partners to ensure smooth advertising operations.
Identify opportunities to increase website advertising revenue and optimise existing ad placements.
Monitor website traffic, page views and audience engagement to identify growth opportunities.
Suggest improvements to website layouts, advertising placements and traffic acquisition strategies to increase revenue
GAM Migration: Support the transition from RebelMouse-managed GAM 360 to AMG's own ad-serving infrastructure, including ad unit mapping, tag implementation, testing and campaign migration.
Current Monetisation Partners: Onboard and test new SSPs and monetisation partners, evaluate their performance and expand successful integrations.

📌 Programmatic Specialist Gam Kochi
🏢 Asian media group
📍 Kochi