Senior Dynamic Yield Developer

Location: Remote / Hybrid
Employment Type: Full-Time / Contract
Experience: 5+ Years Overall, with 3+ Years Relevant Experience

Arj Global Ltd is a UK-based technology and software engineering company with delivery teams across the UK and India. We provide end-to-end software development, digital transformation, AI-powered solutions and dedicated engineering services to businesses across multiple industries.

We are seeking an experienced Senior Dynamic Yield Developer to design, develop and implement advanced personalisation and experimentation solutions for enterprise digital platforms.

Job Description

The ideal candidate will have strong hands-on experience with the Dynamic Yield platform, JavaScript development, API integrations, A/B testing and digital experience personalisation.

The successful candidate will collaborate with product, engineering, analytics and marketing teams to deliver personalised customer experiences, improve digital engagement and optimise conversion performance.

Key Responsibilities

- Design, develop and implement personalisation solutions using Dynamic Yield.
- Configure, manage and optimise Dynamic Yield campaigns and experiences.
- Implement A/B testing, multivariate testing and experimentation strategies.
- Develop custom JavaScript, HTML and CSS for personalised web experiences.
- Integrate Dynamic Yield with websites, mobile applications and third-party platforms.
- Implement and maintain Dynamic Yield APIs and SDK integrations.
- Configure product recommendation strategies, personalised content and audience targeting.
- Develop customer segmentation and behavioural targeting solutions.
- Integrate Dynamic Yield with customer data platforms,



analytics tools and marketing technology systems.
- Implement tracking and reporting mechanisms to measure campaign performance and conversion improvements.
- Troubleshoot personalisation campaigns, integrations and technical issues.
- Collaborate with UX/UI designers, product managers and marketing teams to deliver customer-focused solutions.
- Conduct code reviews, provide technical guidance and mentor junior developers.
- Ensure implementations follow performance, scalability, security and data privacy best practices.

Required Skills and Experience

- Minimum 5 years of software development or digital experience engineering.
- At least 3 years of relevant experience in personalisation and experimentation technologies, including demonstrable hands-on Dynamic Yield implementation experience.
- Strong expertise in Energetic Yield campaign development, configuration and implementation.
- Advanced JavaScript, HTML and CSS skills.
- Experience integrating Dynamic Yield APIs and SDKs.
- Strong understanding of A/B testing, multivariate testing and experimentation methodologies.
- Experience with customer segmentation, behavioural targeting and personalisation strategies.
- Knowledge of recommendation engines and personalised content delivery.
- Experience integrating REST APIs and third-party applications.




- Familiarity with Google Analytics 4, Adobe Analytics or similar analytics platforms.
- Strong debugging, analytical and problem-solving skills.
- Experience working in Agile/Scrum development environments.
- Good communication and stakeholder collaboration skills.

Desirable Skills

- Previous experience working in retail or e-commerce environments is highly preferred.
- Experience implementing Dynamic Yield personalisation for e-commerce websites, online retail platforms or omnichannel customer experiences.
- Experience with product recommendations, cross-selling, upselling, cart abandonment and conversion rate optimisation.
- Knowledge of e-commerce customer journeys, including product discovery, product detail pages, checkout and post-purchase engagement.
- Dynamic Yield certification or relevant skilled training.
- Experience with Adobe Target, Optimizely or similar experimentation platforms.
- Familiarity with Tealium, Segment or other customer data platforms.
- Experience with React, Next.js or other modern frontend frameworks.
- Understanding of GDPR, consent management and customer data privacy.

What We Offer

- Opportunity to work on advanced digital personalisation and enterprise technology projects.
- Collaboration with experienced engineering teams across the UK and India.
- Exposure to AI-powered personalisation, experimentation and modern marketing technologies.
- Flexible working arrangements based on project requirements.
- Opportunities for technical leadership and professional development.

Job Type: Contract Full Time

Job Location: Bengaluru Chennai India Mumbai Mysuru Noida Pune

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