11 Nov
|
Saswat Estates
|
Bhubaneswar
11 Nov
Saswat Estates
Bhubaneswar
Location: Bhubaneswar
Experience: 4–10 Years
Employment Type: Full time
Department: Digital Marketing
Salary: As per industry standards
Job Overview
We are looking for a detail-oriented and analytical Digital Marketing Coordinator – MIS & Reporting to manage marketing data, prepare performance reports, monitor digital campaigns, and maintain lead-tracking dashboards.
The ideal candidate should have strong MS Excel and Google Sheets skills, a good understanding of digital marketing metrics, and the ability to convert raw data into meaningful business insights.
Key Responsibilities
- Prepare daily, weekly, and monthly MIS reports for digital marketing activities.
- Maintain and update marketing dashboards using MS Excel and Google Sheets.
- Track leads, campaign performance, CPL, CPC, CTR, conversions, and marketing ROI.
- Collect and consolidate data from Google Ads, Meta Ads, Google Analytics, and CRM platforms.
- Monitor campaign budgets, lead generation, and channel-wise performance.
- Maintain lead databases and track lead status, follow-ups, and conversions.
- Prepare performance analysis and management reports.
- Coordinate with marketing and sales teams for lead tracking and reporting.
- Identify data discrepancies and suggest improvements in reporting processes.
- Automate routine reports and improve reporting efficiency.
Required Skills
- Advanced MS Excel (Pivot Tables, VLOOKUP/XLOOKUP, SUMIFS, COUNTIFS).
- Strong knowledge of Google Sheets and MIS reporting.
- Basic understanding of Google Ads and Meta Ads reporting.
- Knowledge of Google Analytics 4.
- Familiarity with Power BI or Looker Studio is an added advantage.
- Good analytical, numerical, and problem-solving skills.
- Excellent coordination and communication skills.
Eligibility
- Graduate in any discipline (Marketing, Commerce, or Business Administration preferred).
- 4–10 years of experience in MIS Reporting, Digital Marketing Reporting, or Marketing Operations.
Preferred Experience
Experience in real estate, lead generation, or performance marketing will be an added advantage.
Pay: ₹25,000.00 - ₹54,000.00 per month
Work Location: In person
📌 Digital Marketing Coordinator – MIS & Reporting Location: [Insert Location] (Bhubaneswar)
🏢 Saswat Estates
📍 Bhubaneswar