Company: Vaigaa Power Solutions, Trivandrum

We are looking for a Digital Marketing Assistant to manage our online presence, improve social media reach and support lead generation activities.

Job Responsibilities

- Manage and maintain the company's Facebook, Instagram and YouTube pages.
- Upload videos, reels, shorts and other content regularly.
- Optimize videos with suitable titles, descriptions, captions, hashtags and keywords to improve reach and engagement.
- Work on increasing views, followers, engagement and overall social media reach.
- Keep all social media pages active and updated with regular content.
- Monitor social media performance and identify content that gets better reach and engagement.
- Plan and maintain a regular social media posting schedule.
- Support digital marketing and online lead generation activities.
- Generate customer enquiries through social media and other online platforms.
- Respond to basic customer enquiries received through social media.
- Track leads and coordinate with the sales team for follow-up.
- Assist with social media promotions and online advertising campaigns.
- Monitor competitors and identify recent digital marketing trends and content ideas.
- Help improve the company's online visibility and brand presence.
- Prepare basic reports on social media reach, views, engagement and leads.
- Perform other day-to-day digital marketing activities as required.

Video editing is NOT required for this position but

- Basic knowledge of graphic design tools (Photoshop, Canva, etc.)




- Basic video editing skills (Filmora,VN, Capcut,Davinci Resolve, Premiere Pro, or similar)

The company will provide the videos/content. The main responsibility will be to upload, optimize, promote and manage the content effectively to achieve maximum reach and engagement.

Requirements

- Basic knowledge of Digital Marketing and Social Media Marketing.
- Good understanding of Instagram, Facebook and YouTube.
- Knowledge of social media algorithms, hashtags and content reach will be an advantage.
- Basic knowledge of YouTube SEO / Social Media SEO is preferred.
- Good communication and coordination skills.
- Ability to understand social media trends and create ideas for better reach.
- Basic computer and internet skills.
- Ability to work independently and take responsibility for social media activities.
- Candidates with experience in social media management, digital marketing or lead generation will be preferred.

Preferred Skills

Social Media Management | YouTube | Instagram | Facebook | Digital Marketing | Lead Generation | Social Media SEO | Content Promotion | Online Advertising | Analytics

Experience

Candidates with previous experience in Digital Marketing, Social Media Management or Lead Generation will be preferred.

Job Type

Full-time

Salary: ₹15,000 to 25,000 per month + Incentive

Work Details

Working Hours: 9:00 AM to 5:30 PM

Location: Vembayam, Thiruvananthapuram

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Digital Marketing Assistant (Vembayam)
🏢 Vaigaa Power Solutions
📍 Vembayam