Job Description
– Senior Manager – Digital Company: Adfactors PR

Location:
Mumbai

Experience:
8–12 Years Department: Digital

About the Role
Adfactors PR is looking for an experienced and dynamic Senior Manager – Digital with a strong background in digital client servicing. The ideal candidate should have expertise in managing digital strategies, client relationships, integrated campaigns, and digital communications, with a keen interest in transitioning into the Public Relations industry. The role requires a strategic thinker with strong client management capabilities, digital expertise, and the ability to drive integrated communication solutions.

Key Responsibilities
• Lead digital client servicing and manage key client relationships across multiple accounts.
• Develop and execute digital communication strategies, integrated campaigns, and brand engagement initiatives.
• Manage digital campaigns across social media, content marketing, influencer marketing, and online reputation management.
• Work closely with internal teams including PR, content, creative, social media, and media relations to deliver integrated communication solutions.
• Understand client business objectives and translate them into effective digital communication strategies.
• Drive campaign planning, execution, performance monitoring, and reporting.
• Manage client expectations, presentations, campaign reviews, and strategic discussions.




• Identify opportunities for digital growth, current business development, and expanding existing client mandates.
• Stay updated on digital trends, emerging platforms, audience insights, and industry developments.
• Lead and mentor team members while ensuring timely and high-quality campaign delivery. Desired Candidate Profile
• 7–12 years of relevant experience in digital client servicing from an advertising, digital marketing, or integrated communications agency.
• Strong experience in managing digital campaigns and client relationships.
• Proven expertise in digital strategy, social media, content marketing, influencer engagement, and campaign management.
• Excellent client servicing, communication, presentation, and stakeholder management skills.
• Ability to manage multiple accounts and teams in a fast-paced agency environment.
• Strategic mindset with a strong understanding of brand communication and digital marketing.
• Candidates from an advertising agency background who are keen to transition into the PR industry will be preferred.
• Prior experience in PR or integrated communications would be an added advantage. Key Skills
• Digital Client Servicing
• Digital Strategy & Campaign Management
• Social Media & Content Strategy
• Influencer Marketing
• Integrated Communications
• Client Relationship Management
• Team Leadership
• Stakeholder Management

📌 Senior Manager-Digital (Mumbai)
🏢 Adfactors PR
📍 Mumbai