Role Summary

The CUE Head owns communication governance for NIAT end to end standardizing the templates, tone, and

technique every official communication must follow, and making sure that whenever there's a program or event, it

reaches every relevant stakeholder so awareness and participation aren't left to chance. The role also owns the

underlying channel architecture auditing and systemizing how email, WhatsApp, social media, and every other

channel is used, for complete control over how communication actually flows. Execution isn't always centralised: some

communication is executed directly by the respective team it concerns for example, the Parent Relationship or

Student Relationship function sending their own updates working in coordination with CUE rather than being routed

entirely through it. CUE owns the overall communication that goes out and the information flow behind it, even where

another team executes. Alongside this, the role owns the unified events calendar: one end-to-end view of everything

happening across academics, co-curricular, and extracurricular, across every campus giving leadership a single place

to see what's happening, when, and where, instead of piecing it together from each function separately.

Key Responsibilities

- Communications governance own the tone, technique, and messaging standards every communication must

follow whether it's executed centrally by CUE or directly by the team it concerns

- Template standardization own and maintain a standard set of communication templates (email, WhatsApp,

social, on-campus signage, etc.) that every team uses, so output is consistent regardless of who sends it





- Full stakeholder reach — ensure every program or event reaches all relevant stakeholders — students, parents,

faculty, and other groups it concerns — so awareness and participation aren't left to chance

- Channel audit & systemization — audit every communication channel — email, WhatsApp, social media, and

others — and systemize how each is used, so there's complete control and visibility over how communication

actually flows

- Federated execution model — decide and run the operating model for which communications CUE executes

centrally versus which are executed by the respective team (e.g. Parent Relationship, Student Relationship) in

coordination with CUE, keeping the information flow and final oversight with CUE either way

- Unified events calendar ownership — build and maintain the end-to-end calendar of all academic, curricular, co-

curricular, and extracurricular events across every campus — the single source of visibility into what's happening across the university

- Channel expansion — proactively identify and activate recent communication channels as they emerge (e.g.

classroom screens, standees, kiosks), not only execute on existing ones

- People leadership — hire, train, and manage the 4 CUE Executives as a central, interchangeable pool — load-





balancing a shared queue rather than splitting by zone

- Cross-functional coordination — work with functions like Parent Relationship, Student Relationship, PSM,

Program Ops, and University Partnerships to establish the information flow into CUE — pulling in their events and

updates, and coordinating on communications those teams execute themselves

- Executive reporting — report on communication reach and effectiveness — across both centrally-executed and

team-executed communication — and on calendar completeness and accuracy, as a single view for leadership

Who We're Looking For

- Central communications leadership — experience owning a central, company-wide communications function —

not a single team's or campus's communications

- Comfortable running a hub-and-spoke model — can set standards and hold other teams to them without

executing everything personally — influences and governs, rather than only controls

- Ideally from branding or media — background in branding, media, or corporate communications gives better

control over output quality and tone

- Comfortable as a single source of truth — can pull inputs from many independent functions into one coherent

calendar and communication cadence, without being an events organiser themselves

- Channel-agnostic thinker — not wedded to any one medium — thinks natively across digital, print, and

physical/on-campus channels, and is quick to adopt new ones

- People manager — has hired and managed a small central team operating off a shared queue rather than fixed

individual territories

📌 Communication Unified Events Head (Hyderabad)
🏢 Nxtwave Disruptive Technologies
📍 Hyderabad