11 Nov
|
Apollo Group
|
Chennai
11 Nov
Apollo Group
Chennai
Key Responsibilities
- - Strategic Planning: Develop and execute comprehensive marketing and business development plans to promote hospital services, specialties, and health packages.
- Doctor &
• Referral Networking:
Build and maintain solid relationships with local referring doctors, clinics, diagnostic centers, and pharmacies.
- Corporate &
• TPA Tie-Ups:
Generate corporate partnerships for employee health check-ups, wellness programs, and Third-Party Administrator (TPA) insurance networks.
- Community Outreach &
• Events:
Plan and organize health camps, medical awareness programs, seminars, and corporate or school outreach initiatives.
- Digital &
• Social Media Marketing:
Oversee online campaigns, coordinate with digital agencies, manage social media channels, and drive quality lead generation.
- Market Research &
• Analytics:
Analyze market trends, track patient referral sources, evaluate campaign ROI, and conduct competitor analysis.
- Brand &
• Content Management:
Create and proofread promotional materials (brochures, digital content, newsletters) while ensuring compliance with healthcare ethics and guidelines
📌 Manager (Chennai)
🏢 Apollo Group
📍 Chennai