- DUTIES &
- RESPONSIBILITIES

Outbound Calling &

- Lead Engagement

- Make structured outbound calls to fresh leads, campaign leads, and existing customer databases daily.
- Engage prospects confidently, explain the old gold buying and pledged gold release process clearly.
- Qualify leads based on intent, gold availability, and transaction readiness.

Example: Customer unsure of gold purity → explain 22K/24K evaluation process → build trust → fix appointment.

Appointment

Fixing &

- Walk-In Generation • Convert qualified calls into confirmed branch visit appointments.
- Follow up on commitments and no-shows to re-engage and reschedule.
- Maintain a daily walk-in pipeline and meet or exceed monthly branch visit targets.

Example: Lead interested but hesitant on rate → explain rate lock process and current market price → appointment fixed within 24 hours.

Objection

Handling

- Handle objections related to gold rate, purity assessment, trust, and documentation requirements.
- Use structured scripts and product knowledge to address concerns without escalating to supervisors for routine queries.
- Stay updated on gold rate movements, competitor offers, and Value Gold's current schemes. CRM Updation &

- Lead Management
- Update every call outcome, lead status, and appointment detail in the CRM system — same day, no backlog.




- Maintain accurate disposition tags (Interested / Follow-up / Appointment Fixed / Not Interested / Not Reachable).
- Reactivate dormant leads from old databases periodically as per campaign direction. Follow-Up &
- Database Reactivation
- Execute structured follow-up cycles — Day 1, Day 3, Day 7 — for warm leads.
- Reactivate old customer database leads for repeat transactions and referrals.
- Coordinate with branch teams on walk-in conversion outcomes for feedback loop.

Performance

Tracking &

- Reporting
- Track personal daily metrics: calls made, connected calls, appointments fixed, walk-ins generated.
- Report daily performance summary to the Team Leader / Sales Manager.
- ACCOUNTABILITIES (Non-Negotiable)
- The Inside Sales Executive is fully answerable for the following — no excuses accepted:
- Daily call volume and connection rates
- Appointment conversion ratio — calls to confirmed walk-ins
- CRM data accuracy and zero backlogs
- Walk-in generation and monthly revenue contribution
- Quality of lead qualification — no junk appointments
- Database reactivation and dormant lead recovery
- Desired Candidate Profile
- Intermediate Qualifies
- Experience: Minimum 2 to 3 years
- Languages: Telugu, Hindi, English
- SALARY Max: Rs.25,000/- CTC p.m. + Incentives

📌 Inside Sales Executive (Hyderabad)
🏢 Value Gold
📍 Hyderabad