Job Title: Head of E-commerce

Job Location: Bengaluru

Work Model: Mandatory Work from Office

Reporting To: Founder

Candidate Expectations Total Experience And Relevant Experience Minimum 15 years of experience in E-commerce / Digital Commerce.

Senior leadership experience in E-commerce or Digital Commerce.

Experience owning online P&L; across D2C, marketplaces and omni-channel.

Experience building omni-channel experiences connecting stores and online.

Candidate Location: Bengaluru

Skills – Mandatory Online P&L; ownership.

D2C website and app business management.

Marketplace strategy and management.

Omni-channel business management.

Revenue growth and profitability.

Data-driven business management.

Customer experience.

Leadership of senior functional heads.

Marketplace partnerships.

Diversity: Any Diversity

Education and Certification Qualification: Any Graduate.

Detailed Role Overview The Head of E-commerce will own the overall online revenue across the website and app, marketplaces, and omni-channel experience connecting online with stores. The role will have ownership of the D2C, marketplace and omni-channel P&L;, with a focus on profitable online revenue growth.

The position will report directly to the founders and will be based full-time at the Bengaluru HQ. The role will lead the D2C Head, Marketplace Head and Omni-channel Head.

Key Responsibilities E-commerce P&L; and Revenue Growth Own the online P&L; across D2C, marketplaces and omni-channel.

Drive profitable online revenue growth.

Manage online net revenue against plan, contribution margin and year-on-year growth.





D2C Website and App Drive website and app growth across conversion, average order value, promotions and pricing.

Improve checkout completion, D2C contribution margin and full-price sell-through.

Manage discount depth.

Marketplace Management Set the strategy for every marketplace, including listings and catalogue.

Drive growth across Amazon, Myntra and Flipkart.

Work with the Wholesale team on marketplace selling.

Own marketplace revenue and contribution margin.

Monitor category rank, catalogue health and return rate.

Omni-channel Management Build an omni-channel experience connecting stores and online.

Drive store-to-online and online-to-store experiences.

Establish one view of inventory.

Ensure seamless customer service and returns.

Data and Business Management Run the business through weekly data-driven reviews.

Build the tools and partnerships required to scale the business.

Convert brand demand into online sales through an effective website and app experience.

Team Leadership Lead the D2C Head, Marketplace Head and Omni-channel Head.

Work closely with the founders and CMO.

Partner with Wholesale on marketplace selling, Supply Chain on fulfilment, Retail on omni-channel, Planning on inventory,



and the CTO on platforms and data.

Success Metrics Online net revenue against plan.

Online contribution margin and year-on-year growth.

D2C conversion rate, average order value, checkout completion and contribution margin.

Full-price sell-through and discount depth.

Marketplace revenue against plan, contribution margin, category rank, catalogue health and return rate.

Omni-channel order share, inventory accuracy, size availability and service levels.

Overall return and RTO rates.

Repeat purchase rate.

App share of D2C revenue, app downloads and monthly active users.

Delivery speed, customer ratings and NPS.

- Key Skills

Mandatory Key Skills E-commerce / Digital Commerce Leadership Online P&L; Ownership

D2C Website and App Management

Marketplace Strategy and Management

Omni-channel Business Management

Revenue Growth and Profitability

Data-driven Business Management

Customer Experience

Senior Team Leadership

Marketplace Partnerships

Good To Have Skills Fashion / Apparel E-commerce in India.

Other Specific Remarks Additional Requirements: Full-time, work-from-office role based at Bengaluru HQ.

Minimum 15 years of experience in E-commerce / Digital Commerce.

Must have owned online P&L; across the website, app and major marketplaces.

Must have built omni-channel experiences connecting stores and online.

Must be commercial and data-led, with a solid understanding of customer experience and brand.

Must have led senior functional heads and built strong marketplace partnerships.

📌 Head E-Commerce - GO/JC/4946/2026 (Bengaluru)
🏢 Golden Opportunities
📍 Bengaluru